Anthem Blue Cross 2005 Annual Report Download - page 23

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21
WellPoint: Seeing Through the Eyes of the Consumer
including Medicare Part D prescription
drug coverage. Anthem Blue Cross and
Blue Shield’s Medicare Advantage plans
in Ohio and Kentucky were rated among
the best in the country in providing
overall value in medical and prescription
drug benefits.
information and consumer tools
As consumers take more control of their
health care, we are responding to their
demand for more useful information
and empowering consumers through
technology.
In 2005, Anthem.com was recognized
by the eHealthcare Leadership Awards
for having the best overall Internet
site in the consumer health care category.
Our Web sites have also received recog-
nition from Consumer Reports, which has
included WellPoint on its “Trustworthy”
list of companies.
Through our strategic partnership
with WebMD Health, WellPoint members
have access to secure, consumer-friendly,
personalized online health information
products powered by WebMD.
Lumenos offers tools to help cus-
tomers better manage their care and
medical expenses. For example, the
Personal Health Coach program provides
one-on-one assistance from specially
trained registered nurses for customers
with certain chronic health conditions.
Lumenos also offers tools and services
to help customers prepare for elective
surgery. They can call a Surgical Support
Nurse for information about the proce-
dure itself, other treatment options, and
questions to ask the doctor.
how can wellpoint help
consumers navigate the
health care system?
We’re designing health plans that fit
consumers’ needs, with features — such
as a single ID card for medical, dental
and vision coverage — that make health
benefits easier to use.
We’re continually enhancing our consumer
Web sites, making them easier to navigate,
with more useful online information
and tools.
We’re building our capabilities to provide
customers with information on quality
of care to help them choose a hospital
or physician.
And we continue to focus on distinctive
customer service, providing answers to
consumers’ questions and information
they can trust.
Distinctive customer service: Diana Manzo
with State of Connecticut retirees in Florida.
(Story on page 19.)