Aflac 2015 Annual Report Download - page 16

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14
households, we believe we can reach
even more consumers through our
product innovation. Our traditional
channels, which include individual
agencies, independent corporate
agencies, and affiliated corporate
agencies have been, and remain,
key to our success, representing a
significant portion of our sales in 2015.
Our strategic partnership unites Japan
Post Group – the largest nationwide
distribution network in Japan – with
Aflac Japan, the industry leader in
cancer insurance. Aflac Japan is the
exclusive provider of cancer insurance
distributed through post offices
nationwide in Japan, and at the end
of 2015, our cancer insurance policy
was offered through more than 20,000
postal outlets. Additionally, Japan
Post Insurance Co., Ltd. (Kampo), the
subsidiary of Japan Post Holdings
Co., Ltd. that sells life insurance,
distributes Aflac Japans cancer
insurance products at Kampo’s 76
sales ofces. Aflac Japan and Japan
Post Group will continue to provide
AFLAC JAPAN PRODUCTS
THIRD SECTOR PRODUCTS FIRST SECTOR PRODUCTS
Cancer
Medical
Life
Term
Whole
Hybrid (WAYS)
Child
Endowment
Fixed Annuity
The foundation of our product portfolio has been, and
continues to be, supplemental health products, like
cancer and medical insurance, which pay fixed benefits
upon the occurrence of a specified health event and up
to maximum limits.
CANCER INSURANCE
In 1974, Aflac pioneered the cancer product in Japan, and
we remain the number one provider of cancer insurance
today. As part of our ongoing eorts to ensure we’re
responding to customer and distribution needs, we
introduced New Cancer DAYS in September 2014.
MEDICAL INSURANCE
In early 2002, we first introduced EVER, a stand-alone,
whole-life medical product, as a solution to help Japanese
citizens with rising copayments related to Japan’s
universal health care coverage. Within one year of the
introduction of EVER, Aflac became the leading seller of
medical insurance in Japan. Most recently, in June 2015,
we introduced an enhanced medical product.
Aflac has been selling first sector life products with smaller
face amounts since 1996.
WAYS
In 2006, WAYS was introduced, and banks started selling
this unique hybrid whole-life product in 2008. WAYS can
be converted to a fixed annuity, medical coverage
or nursing care benefits when the policyholder reaches
a predetermined age.
CHILD ENDOWMENT
In 2009, Aflac introduced a child endowment product that
pays a lump-sum benefit at the time of a child’s entry into
high school and an educational annuity for each of the
four years of college.
FIXED ANNUITY
In 1999, Aflac introduced a fixed annuity product to
enhance our product portfolio.