Unilever 2012 Annual Report Download - page 28

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25
Unilever Annual Report and Accounts 2012 Report of the Directors About Unilever
ABOUT UNILEVER GOVERNANCE FINANCIAL STATEMENTS SHAREHOLDER INFORMATION
BASKETS OF INENUITY
Each year, we recognise a number of employees as
‘Unilever heroes’ for work that brings our values to
life (see page 26). Samwel Nyagucha was picking tea
on our Kaptien estate in Kenya when he saw a way to
make pickers’ work more efficient. Inspired by baskets
he’d seen on other estates, he designed a new picking
basket which keeps the tea fresh and is light and easy
to carry, allowing the picker to work more efficiently.
In 2012, 6,500 baskets made to Samwels design were
distributed across our tea plantations in Kenya and
they were introduced in Unilever Tea Tanzania.
REAHIN
TOMORROW’S
LEADERS – DIITALLY
We went from 40,000
followers on LinkedIn
to 235,000 in ten months
– and we are still
exploring the potential
of social networks as a
way to engage with future
employees. Recruits
can now reach us through
Twitter and Facebook as
well as LinkedIn – and
we have seen an increase
in career page visits.
DIVERSITY
REONISED
We are proud winners
of the prestigious
2013 Catalyst Award,
honouring exceptional
business initiatives for
women in the workplace.
We were recognised
for accelerating the
advancement of high-
potential women,
and leveraging cultural
diversity and multinational
expertise to promote
a culture of inclusion.
OUR PEOPLE IN ATION TO FIND OUT MORE ABOUT WHAT WE DO AND MEET SOME OF THE
PEOPLE WHO BRING OUR PRODUCTS TO LIFE GO TO WWW.UNILEVER.COM/CAREERS.
Sustanable, proftable growth can
only be acheved f the rght people are
workng n an organsaton that s ft to
wn, underpnned by a culture n whch
performance s always algned wth
values We are ncreasngly an agle,
flexble and dverse busness wth people
who are motvated by dong good whle
dong well We are buldng capablty
and leadershp among our people – and
we are attractng some of the best talent
n the market place
apablty and leadershp
apablty and leadershp
To double the size of our business, we need
to support the talented people we already
employ so they can be the best they can be.
We also need to attract the best people in
the market place.
Employer of choce
This year, we were voted the number
one FMCG (fast-moving consumer goods)
employer of choice among graduates
in 20 countries. Potential employees in
markets as diverse as Russia and Vietnam,
Brazil and Bangladesh, or Indonesia
and the UK think that we are the most
attractive employer in our sector.
We achieved this top ranking in several
countries for the very first time, including
Mexico, Germany and Spain – while in
India we were employer of choice, not
just in our sector, but across the entire
employment market.
We are leveraging our partnership with
One Young World, an annual global summit
where young ambassadors collaborate
on projects to change the world for the
better. This year it allowed us to introduce
Unilever and its commitment to making
sustainability commonplace to 1,200
delegates from 183 countries.
Employer brand
We have focused on ensuring that
our standing as an employer – what
we call our ‘employer brand’ – has our
commitment to sustainability at the
core. We have built an employer brand
development tool which leverages best
practice, and adapted our recruitment
models to reach the best people wherever
they are in the world.
Our digital presence is a vital factor in
this. Sustained investment and innovation
in our social media interactions have
seen us become the highest ranked FMCG
company on LinkedIn’s global InDemand
index. Our Facebook global careers page
has attracted more than 110,000 ‘likes’,
with the highest numbers in India, Brazil,
Egypt and Indonesia of any global careers
page. It is the second largest Facebook
page dedicated to careers.
Unlever Annual Report and Accounts 2012
No 1
FMCG employer of choice
among graduates in
20 countries