Toshiba 2014 Annual Report Download - page 11

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With the arrival of the use of Big Data and the more information-
intensive society, such as IoT,*1 globally the volume of information
storage is growing by leaps and bounds, and going forward, the
demand for data storage-related products such as Toshiba’s NAND
ash memory, SSD*2 and HDD is expected to further greatly grow.
In NAND flash memory, for which we have the world’s top-
class competitive power, from April 2014 we began mass
production of the world’s most advanced smallest-class 15nm
product. In addition, we are promoting the development of and
building a production system for the coming next-generation 3D
multilayer NAND  ash memory era, which is expected to begin in
the latter half of FY2015, and we are aiming to make sample
shipments within FY2014. In such a way, we continue to make excellent progress in our pursuit of miniaturization and e ciency
as well as cutting costs and continue to speedily bring to market products that have a strong competitive power. Going forward,
in order to keep our technological superiority and continue to lead the market, we will selectively allocate management
resources focused on the data storage business.
*1: Internet of Things
*2: Solid State Drive
Maintaining high pro tability and technological superiority in Data Storage
In this manner, by absolutely strengthening the strong global businesses that Toshiba already possesses in line with the
expansion of growth markets, including in emerging economies, we will achieve increased profit from increased sales – not
necessarily by depending on business acquisitions. In addition, by creating new markets through New Concept Innovation, we
will steadily realize our sales targets. This is my view of the role to be played by “organic growth.”
In addition to enhancing the pro tability created through “organic growth,” we will resolutely carry out the restructuring of
low-performance businesses to return such businesses into black  gures. Moreover, in all of our businesses we will enhance
pro tability by strengthening our maintenance and services businesses.
Through “organic growth” and “enhanced pro tability” we will aim to further strengthen our presently strong businesses
and work to e ectively improve our businesses with issues. Going forward, we will aim in all of our business  elds for a Return On
Sales (ROS) of 5% or more.
President’s Perspective
09
TOSHIBA Annual Report 2014