Pioneer 2007 Annual Report Download - page 17

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Annual Report 2007 16
plasma display with a resolution of 1,150 x 540 pixels that was extremely well
received at CEATEC JAPAN* 2006 in October 2006. Pioneer surmounted various
technical issues associated with reducing pixel size to achieve ultra-high resolution,
including instability in discharges due to interference between adjacent cells and
reduced luminous efficacy caused by narrower discharge spaces. This was accom-
plished by developing new ultra-fine processing technologies, panel structures and
through other advances that have realized outstanding display performance.
Pioneer will continue to develop next-generation ultra-high resolution panels that
make the most of the features of plasma displays by achieving further advances in
proprietary technologies accumulated over the years.
* The largest international exhibition in Asia featuring imaging, information and communications
“3D Floating Vision”
—Aiming to Offer More Value Through Image Projection Technology
“3D Floating Vision” is a revolutionary three-dimensional (3D) image projection system
that creates realistic images in mid-air. Viewing requires no special glasses and does
not cause eyestrain. The system combines a hardware array of micro lenses specially
designed for 3D image creation to project images in mid-air with software that
adjusts image size, gradation, shadow, contrast and other elements to deliver optimal
3D images.
Pioneer will take active steps to commercialize this technology. Last year, Pioneer
demonstrated various applications of “3D Floating Vision” for car navigation systems
and other products at CEATEC JAPAN 2006 that were well received. Pioneer will
continue to propose a broad range of applications for this technology by adapting it
to the user interfaces of many different devices.
Unveiled at CEATEC JAPAN 2006, this application of
“3D Floating Vision” for car navigation systems projects
3D images of nearby buildings above map screens.
Top: Prototype of 18-inch ultra-high resolution
plasma display panel
Right: Pioneer’s PDP Development Center
(Yamanashi Prefecture, Japan) conducts
R&D with the aim of realizing next-
generation plasma displays.