O'Reilly Auto Parts 2008 Annual Report Download - page 11

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ROAD TESTED. RESULTS DRIVEN.
O’REILLY AUTOMOTIVE 2008 ANNUAL REPORT PG.9
QUALITY
AUTO PARTS
Our stores offer a wide selection of brand-name
and private-label products for domestic and
imported automobiles, vans and trucks to
customers who range from light do-it-yourselfers
to professional installers. All of these parts meet
or exceed original equipment requirements.
Our merchandise includes nationally recognized,
well-advertised, premium, name-brand products
such as AC Delco, Moog, Wagner, Gates Rubber,
Federal Mogul, Monroe, Prestone, Quaker
State, Pennzoil, Castrol, Valvoline, STP, BWD,
Cardone, WIX, Armor All and Turtle Wax. In
addition to the name-brand products we stock,
our stores carry a wide variety of high-quality
private-label products under our O’Reilly
Auto Parts®, BestTest®, Micro-Gard®, Power
Torque®, Miles Ahead®, Super Start®, BrakeBest®,
Ultima®, MasterPro®, Murray®, and Omnispark®
proprietary name brands.
Our private-label products are produced by
nationally recognized manufacturers and meet
or exceed original equipment manufacturer
specifications and provide a great combination
of quality and value – a characteristic important
to our DIY customers.
SALES
(In billions)
Solid core O’Reilly same store sales
as well as the acquisition of CSK led
to an increase in sales of 42% in 2008.
We continue to execute our proven dual
market strategy by serving both the
professional installer as well as the
do-it-yourself customer.
1996
4.0
3.5
3.0
2.5
2.0
1.5
1.0
0.5
0
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
PROVEN