Mercedes 2013 Annual Report Download - page 54

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“Our customers can always drive and enjoy the latest models,
thanks to our attractive financing solutions, leasing packages
and automotive insurance.”
Our “Digital Financial Services” are offered precisely where more and more customers spend a lot of their time: on the Internet.
w daimler-financialservices.com
54
Tailored Financial Services.
Our financing offers fulfill the individual wishes of our custom-
ers. For example, customers can select the amount of the
down payment and the duration of the contract, which, in turn,
lets them influence the amount of the monthly installments.
Once they have paid off the loan, customers obtain ownership
of the vehicle. Leasing customers also individually determine
their installments, depending on the duration of the contract
and the total mileage. When a contract expires, customers
decide whether they would like to switch to a new vehicle. This
regularly ensures that customers pleasantly anticipate driving
the newest model. In 2013, Daimler Financial Services for
the first time had more than three million financed or leased
vehicles on its books worldwide.
Boosting brand loyalty.
Our financial services offer our customers outstanding quality,
which is why our products won numerous awards worldwide
in 2013. These awards once again demonstrate that Daimler
Financial Services has the right corporate philosophy, which
states that satisfied employees ensure satisfied and loyal
customers. This is also the case at the Berlin service center
of the Mercedes-Benz Bank, which was named one of the best
employers in Germany’s capital in 2013.
Offering pioneering services through websites and apps.
Our “Digital Financial Services” enable customers to clarify
financing and leasing issues at home or while on the go.
At the push of the button, customers can display the monthly
payments for their desired cars. What’s more, contracts can
be managed online in many countries. In the United States,
our customers have already used their smartphones to make
more than $200 million in monthly payments.
Star-brand financing and mobility.
In Germany, Daimler Financial Services’ Mercedes-Benz Rent
program enables customers to rent vehicles for short periods
directly from dealerships. This program completes Daimler
Financial Services’ product portfolio, which ranges from
traditional leasing contracts all the way to flexible mobility
concepts such as car2go.