Autodesk 2010 Annual Report Download - page 106

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BUSINESS COMBINATIONS
Over the past three years, we acquired new technology or supplemented our technology by purchasing
businesses focused in specific markets or industries. During this time period, we acquired a number of
companies, including the following companies that have a significant impact on our business and are discussed in
our Notes to Consolidated Financial Statements:
Date of closing Company Details
November 2009 PlanPlatform Ltd.
(“PlanPlatform”)
The PlanPlatform acquisition accelerated our software as
a service technology platform and provided a design
team with knowledge of web-based design applications.
PlanPlatform has been incorporated into, and the related
goodwill was assigned to, the PSEB segment.
January 2009 ALGOR, Inc.
(“ALGOR”)
The ALGOR acquisition enhanced our digital
prototyping solutions with new simulation and analysis
capabilities such as thermal and fluid flow analysis.
ALGOR has been incorporated into, and the related
goodwill was assigned to, the MFG segment.
November 2008 Softimage The Softimage acquisition provided technology for the
film, television and games markets. Softimage has
been incorporated into, and the related goodwill was
assigned to, the M&E segment.
June 2008 Moldflow Corporation
(“Moldflow”)
Moldflow software solutions are used for the design
and engineering of injection-molded plastic parts. The
acquisition of Moldflow added simulation and
optimization capabilities to our digital prototyping
solution portfolio. Moldflow has been incorporated
into, and the related goodwill was assigned to, the
MFG segment.
January 2008 Hanna Strategies Holdings, Inc.
(“Hanna Strategies”)
Hanna Strategies, a company that formerly performed
software development services for us, has been
incorporated into, and the related goodwill was
assigned to, the MFG segment.
January 2008 Robobat, S.A.
(“Robobat”)
The Robobat acquisition provided an analysis engine
localized for the EMEA and APAC markets. Robobat
has been incorporated into, and the related goodwill
was assigned to, the AEC segment.
GLOSSARY OF TERMS
Horizontal design products—Autodesk’s AutoCAD and AutoCAD LT products, which serve as the platform
upon which our vertical design products are based. Our horizontal design products are primarily developed by the
PSEB segment. These products include our core design applications and can be used across a number of industries
and disciplines. In the past we have referred to these products as 2D horizontal products. We have modified that
reference to more accurately reflect these products’ functionality and general design nature.
Vertical design products—Autodesk’s vertical design software, including AutoCAD Architecture,
AutoCAD Mechanical and AutoCAD Map 3D, are built upon Autodesk’s AutoCAD product and are enhanced
with industry or discipline-specific functionality. In the past we have referred to these products as 2D vertical
products. We have modified that reference to more accurately reflect these products’ functionality.
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