Ameriprise 2014 Annual Report Download - page 4
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Our values:
Client focus, integrity always,
excellence in all we do
and respect for individuals
and communities
A recognized leader
One of the most trusted
investment rms
No. 1 customer experience
— investment rm category
Highest forgiveness rating
in the investment industry
Financial planning leader No. 1 provider of quality
investment advice
No. 2 most inuential
brokerage in social media
No. 2 mutual fund advisory
program in assets
No. 5 preferred rollover
IRA destination
Top 30 global asset manager
No. 11 long-term mutual
fund manager in the U.S.
Top 10 variable universal
life insurance provider
Strong nancial strength ratings
(see source information on pg. 14)
2 | Annual Report 2014 2014 | 3