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Providing a premium car lifestyle that exceeds customer expectations
We endeavor to create future value to enrich the car lifestyles of
customers all over the world.
We will create the car lifestyles of the next generation
as a mobile media innovation company.
Value ChainBusiness Domains
Engaging in dialog with
customers to create value from
the customer’s perspective
Pursuing high-quality
manufacturing while sticking
close to local markets
Alpine listens to feedback from our
customers all over the world to deliver
products and services that exceed
their demands and expectations.
Demonstratingouruniquetechnical
andplanningcapabilities,weaimto
improve customer satisfaction and
create new markets.
Based on our basic policy of “Made
InMarket,”Alpinehasbuilt aglobal
production network consisting of the
fiveregionsof Japan,NorthAmerica,
Europe,ChinaandAsia.Ourproduct
supply system reflects changes in
market needs and demand in each
region in a timely manner.
Marketing
Manufacturing
Partnering with suppliers
all over the world in pursuit
of high value-added parts
We work closely with our
customers to improve our
services in all ways possible.
We seek to ensure the reliability
requiredofour productsandcreate
never-before-seen features. Alpine
engages in global procurement
activities while emphasizing
properqualityand costas wellas
global environmental and social
responsibility.
Alpine products are delivered to end
users through various distributors
and foreign and domestic automobile
manufacturers. We work continually
to improve the logistics of getting our
products from our production plants
into the hands of customers as well as
after-sales support.
Material Procurement
Services
Cultivating core technologies
in anticipation of the next
generation cockpit
We deliver highly reliable
products based on an evaluation
system developed specically for
in-vehicle environments.
We are working to strengthen the
technical foundation that supports
our high performance and highly
reliable products and establish new
technologies that will cultivate new
markets. We are further cultivating
our core technologies and striving for
innovation of on-board information
equipment/systems.
Field tests are conducted at our
Evaluation Center and test courses to
ensure stable operation and ease of
useunderharshconditions,suchas
vibrationsandimpactduringdriving,
sunshine and temperature changes.
Ourqualityevaluationsystemis
established based on high precision
analyses.
Research and
Development
Quality
Manufacturing
Material
Procurement
Research and
Development
Marketing
Quality
Services
AV Head Unit
Car Navigation System
Rear View Camera
Smartphone App
iLX-007 [North America/Europe/Asia]
We provide Apple CarPlay with high image
andsoundqualityinasophisticated,flat
design.
BIG X “11” [Japan]
X110 [Europe]
Ourmodel-speciccarnavigation
systems come with 11-inch
monitors,the largestinthe
world. We began providing these
systems overseas in 2013 and
are expanding the supported
models.
HCE-C1000 [Japan]
Bright,clearimagesare
displayed even in dark
places to assist with smooth
parking.
Alpinelinksequipmenttoenhancedrivingsafetyandcomfort.Forexample,weoer
systems that let you see what your children are doing without turning around by
showing video of the rear seat caught by the rear seat camera on the screen of the
car navigation system. We also build in car aroma systems in the optimal location to
createpleasantspaceslledwithfragrantaromasaswepursuebeautyandcomfort
inside cars from every angle.
Overseas,wealsoproposesystemsthatenablecontrolofaccessories (such as
winches,lightsandairsuspension)accordingtothecustomer’scarlifestyle.
Alpine Connect
[North America/Europe/
Australia]
The Alpine Connect
smartphone app makes
various applications
available on on-board
devices.
Rear Vision
PXH12X-R-AV [Japan]
Enjoy digital terrestrial broadcasts and
DVDs even from the rear seats on a large
12.8-inch screen. Loaded with Plasmacluster
technology that cleans the air in the vehicle.
Visual
Navigation/Cockpit Display
System SolutionDrive Assist
Communication/Cloud Services
Since2005Alpinehasdenedourbusinessdomain
asAVNCD(Audio,Visual,Navigation,Communication,
and Drive-assist). The corporate vision established in
March 2014 builds on AVNCD and expands in scope
toincludecloud,whichconnectstheinsideofthecar
withtheoutsideworld,andintegratedcockpit,which
meets advanced needs for car making of the future.
Weproducevariousequipmentandsystemsthatoera
premium car lifestyle that exceeds customer expectations
inthebusinessdomainofAudio,Visual,Navigation,
Communication,CloudServices,DriveAssistand
Cockpit Display.
Speakers
DL3-F180AV-S [Japan]
Delivering the ultimate sound with special
design/tuningfortheVellreandtheAlphard,
these speakers increase owner satisfaction.
Amp
PDR-V75 [North America/Europe/Asia]
Our5-channel high sound quality digital
power amp supports various systems.
Audio
Next-Generation
NAVI
8Annual Report 2016-2017 9
Annual Report 2016-2017
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