XM Radio 1999 Annual Report Download - page 7

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featuring a range of originally
produced innovative music and
talk formats and a selection of
commercial-free music formats.
To develop and program these original
channels, we’ve already begun signing up some
of the greatest talent in radio today. We recently signed
an agreement with Qradio, the Internet radio outlet of the legendary musician,
composer, arranger and producer Quincy Jones, to create a World Music
format for XM featuring dynamic sounds from around the globe. Mr. Jones will
provide overall guidance and creative direction for the programming.
Reached a groundbreaking agreement to create a unified
technology standard. In February 2000, we reached agreement with
Sirius Satellite Radio – the only other company licensed to operate a
satellite radio service – to move toward a unified technology standard for
satellite radios. The standard will accelerate growth in our emerging
industry – while cutting costs – by making it possible for consumers to
purchase one radio capable of receiving either company’s broadcasts. XM
and Sirius will cross-license technology to bring dual-mode receivers to the
marketplace as soon as possible.
The bottom line is that we are executing our business plan milestones. We
are making XM Satellite Radio happen.
As we implement our winning business strategy, we will always remember
that – XM is happening – because of your confidence and support. You
are enabling us to build the next generation of radio, with unparalleled
programming and service quality, while bringing coveted new audiences to
advertisers. We are committed to living up to the faith you have placed in
us by delivering ever-increasing value to you, our shareholders.
Sincerely,
Gary Parsons Hugh Panero
Chairman President and Chief Executive Officer
XM is well
positioned with
the right mix of
capabilities,
service and
reach. By
elevating and
expanding
consumer
choice – and
meeting
listeners’ needs
– XM is poised
to beam radio
into the 21st
century!
OU
YOU
51999 ANNUAL REPORT