Pentax 2012 Annual Report Download - page 14

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As a global manufacturer of eyeglass lenses, HOYA has passionately driven
optical technology innovation with the aim of finding only the best vision
solutions. As HOYA tirelessly pursues better ways to manipulate light, HOYA
knows that the sharp focus of its Research and Design will lead to higher
quality lens solutions.
HOYA has been a leader in innovative optical technologies for over 50 years.
HOYA's passion for creating the most profound vision solutions identifies the
unwavering promise to provide eye care professionals and their patients with
powerful optical technologies.
HOYA's proprietary technologies and award winning designs create the
ultimate benchmark in lens performance, style and comfort.
BALANCED VIEW CONTROL
Balanced View Control is HOYA's unparalleled technology that creates a
profoundly clear vision experience for the progressive lens wearer. Patented
3D visualisation methods are used to simulate and verify the patient's visual
perception when looking at objects at various distances, in different directions
of gaze and while moving.
INTEGRATED DOUBLE SURFACE DESIGN (iD)
iD is HOYA's patented, award-winning design technology that separates the
surface geometry of progressive lenses into two components: vertical and
horizontal, positioned individually on each of the two lens surfaces. Thanks to
this technology, HOYA's premium progressive lenses can be individually
designed; each patient's unique visual and lifestyle requirements can be
integrated in the lens design to provide them with the most comfortable and
accurate vision, tailored to their individual needs.
In addition to its range of high value-added lenses and to answer the
increasing demand for low cost, entry-level products, especially in emerging
markets, HOYA provides a wide range of commodity eyeglass lenses to meet
consumer requirements worldwide.
Co
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ht 2012 © HOYA CORPORATION
Eyeglass Lenses