PNC Bank 2003 Annual Report Download - page 26

Download and view the complete annual report

Please find page 26 of the 2003 PNC Bank annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 36

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36

Sponsoring a springtime flower
show in Philadelphia. Providing a
low-interest small business loan in
Louisville. Employees volunteering at
the PNC-sponsored National Urban
League conference in Pittsburgh.
Helping prepare young children
across several states for school.
Taken separately, these events
would leave an indelible impression
on the communities PNC serves.
Together, they represent our company’s
multi-layered strategy to help our
regions grow and thrive.
The PNC Foundation is an
important component of this
approach. Through the Foundation
we contributed more than $11 million
in 2003 to organizations that help
improve our communities and drive
economic development.
We also launched a bold new
initiative — PNC Grow Up Great. This
10-year, $100 million program builds
on our company’s longstanding
support of children and education. It
is designed to help 2.8 million pre-
schoolers in six states become better
prepared for school.
Studies show that those children
who are not prepared for school
begin first grade 18 months behind pre-
pared children in terms of vocabulary.
This has a profound effect on their
ability to read and learn.
To help close this gap, we have
teamed with educational experts —
Family Communications (home of
Mister Rogers’ Neighborhood), Head
Start, PBS Kids, and Sesame Workshop,
the nonprofit educational organization
behind Sesame Street®— to develop
We can only be as strong as our communities. That is
why PNC is doing more than ever before to improve
their health and vitality. We aim to be integral to these
communities. Not just now — but into the future.
24
commu
more for our
one of the most comprehensive
corporate school readiness programs
in the country.
The PNC Foundation will also
help fund a number of local organiza-
tions in all of our markets that provide
educational or child development pro-
gramming. As usual, our employees will
play a major role as well. They have set
a goal of providing 100,000 volunteer
hours annually specifically to support
school readiness.
Why has PNC taken this step?
We don’t want children to simply grow
up. We want them to grow up great.
PNC Chairman and
Chief Executive Officer
Jim Rohr and Cookie Monster
helped kick off PNC Grow
Up Great in September 2003.