PNC Bank 2003 Annual Report Download - page 12

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10
our Platform for Growth
At PNC we have made focused investments in our businesses, our
employees and our communities. We believe these are the essential
planks of our platform to drive growth and create value for all
the people we serve. Here are just a few examples of how we do
that on each front.
Regional Community Banking provides banking and financial services
to 1.8 million consumers and more than 200,000 small businesses.
Wholesale Banking provides financial services solutions to middle market
and large corporations in our region and specialized real estate finance and asset-
based lending nationally.
PNC Advisors covers the spectrum of wealth management and institutional
investment management needs through a network of 115 offices in 20 states.
BlackRock is one of the nation’s premier and largest publicly traded asset
managers with more than $300 billion in assets under management.
PFPC is a pioneer in the global funds servicing industry and stands as one of the
nation’s largest providers of mutual fund transfer agency and fund accounting and
administration services.
In 2003, we supported our communities in myriad ways:
We launched PNC Grow Up Great, a 10-year, $100 million program to help
2.8 million children in the regions we serve become better prepared for school.
We sponsored the National Urban League Conference, reinforcing our
commitment to strengthening and developing inner cities.
We provided more than $11 million in contributions through The PNC Foundation to
hundreds of charitable organizations in the regions we serve.
our businesses
our employees
our communities
This team has demonstrated a deep commitment to our seven core values —
customer focus, performance, teamwork, respect, integrity, diversity and quality
of life. We empower our employees to excel, and recognize and reward both
individual and team success.
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