O'Reilly Auto Parts 2011 Annual Report Download - page 17

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7
customer service and O’Reilly policies and procedures aimed at building and improving relationships with professional service
providers.
The steps we have taken to implement our dual market strategy in the acquired CSK stores have allowed us to begin to capture market
share in the Western United States. However, we continue to see significant opportunities to grow our share of the professional
service provider business. This growth will be driven by our ability to consistently provide superior customer service and parts
availability, proving O'Reilly as a reliable partner and elevating our status as the preferred supplier on the call lists of professional
service providers.
Team Members
As of January 31, 2012, we employed 49,148 Team Members (32,700 full-time Team Members and 16,448 part-time Team
Members), of whom 41,693 were employed at our stores, 5,917 were employed at our DCs and 1,538 were employed at our corporate
and regional offices. A union represents 49 stores (459 Team Members) in the Greater Bay Area in California, and has for many
years. In addition, approximately 75 Team Members who drive over-the-road trucks in two of our DCs are represented by a labor
union. Except for these Team Members, our Team Members are not represented by labor unions. Our tradition of 55 years has been
to treat all of our Team Members with honesty and respect and to commit significant resources to instill in them our ―Live Green‖
Culture, which emphasizes the importance of each Team Member’s contribution to the success of O’Reilly. This focus on
professionalism and fairness has created an industry-leading team and we consider our relations with our Team Members to be
excellent.
FORM 10-K