LG 2005 Annual Report Download - page 32

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The wall-mount projector, the cell phone shaped with sports car flair, the super-
slim slide phone with a sensual touchpad only 14.9mm thin, the Eagle Eyes LCD monitor
exquisitely blending linear and curvilinear lines, the digital video recording (DVR) plasma TV in a
piano black frame, the drum washing machine offering changeable surface color panels, the air
conditioner offering changeable pictures on the front

. These products and more have made
our reputation as a signature design product provider in the world. • Our devotion to design
has been appreciated by famous design organizations, resulting in winning prestigious design
awards every year at home and abroad, including the IDEA Award, iF Design Award, Reddot
Design Award, Good Design Award Japan and Korea Good Design Awards. • We have built
strength in product design by establishing LG Design Center, the first in the domestic industry,
and expanding our design network globally. To effectively anticipate upcoming trends in
product design across the world, we have established the LG Design Center in New Jersey
(America), Tokyo (Japan), Beijing (China), New Deli (India), and Milan (Italy). • Setting sights on
the future, our objectives align with the vision of becoming the world’s trendsetting company in
product design which is packed with beauty and sensibility. Thus, we are linking our domestic
and overseas design centers with design management center in Korea to stream our human
resources and design capabilities. • On this solid foundation, we are creating outstanding
products with the coveted, new-to-the-eye, and luxurious designs customers crave. We
continually increase the number of pre-launched product samplings and carry innovation
throughout our design resources while promoting capable designers globally.
World-Acclaimed
Designs
DESIGN
Steam-powered Drum WM
2006 reddot design award
2006 Good Design Award
2006 KAID Special Prize
Dual Core Notebook PC
2006 reddot design award ‘Best of the Best’
50" Plasma TV
2006 CES Innovation Award
‘Best of Innovations’
Chocolate
2006 reddot design award
2006 iF Design Award
2006 Good Design President award winner
2006 KAID Grand Prize
Wall-mount Projector
2006 reddot design award ‘Best of the Best’
2006 iF Design ‘Gold Award’
2006 CES Innovation Award
2006 Good Design Award
LG ELECTRONICS