Konica Minolta 2011 Annual Report Download - page 29

Download and view the complete annual report

Please find page 29 of the 2011 Konica Minolta annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 29

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29

Healthcare Business Strategy Going Forward
For the past several years, we have not launched any
new digital X-ray diagnostic imaging systems, and
with sales of X-ray film declining, mainly in Japan, the
Company has been struggling somewhat. Growth in
this Business is another aim during the three years of
G PLAN 2013. Our main growth drivers for this
Business include launching new digital equipment,
developing new markets in Asia, and expanding
service revenues, mainly through maintenance
services.
In digital equipment we will target the needs of the
clinic market in Japan and emerging markets for small
CR. In flat panel X-ray DR we will target the market for
small and medium-sized hospitals, expanding our
product lineup to meet the needs of these customers. With this digital equipment and a firmly customer-
centered approach, we believe we can redirect this business to a growth trajectory.
We will drive this growth through services, maintenance, and added-value IT services targeting our customer
base in new digital equipment products. In the Asian markets, we expect to see steady sales growth, driven by
expansion in demand not only for new CR, but also for X-ray film.
KONICA MINOLTA HOLDINGS, INC. 28 ANNUAL REPORT 2011