Konica Minolta 2011 Annual Report Download - page 11

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First, we will remain dedicated to developing new products to bolster our product lineup in production
print. Another aim is to double our business scale by achieving sales expansion by tailoring our approach
to customers' specific sectors and business categories. Secondly, in emerging markets, where future growth is
expected, we will accelerate sales expansion, particularly in China and the rest of Asia, by extending and
enhancing our A4 MFPs (multi-function peripherals) lineup in addition to specialized A3 MFP models for these
markets. Finally, to further strengthen our response capability in OPS (Optimized Print Services), we will reinforce
our capacity to respond to customers by ramping up our current push to acquire IT vendors, and thereby expand
the percentage of sales from OPS and other services. We will also expand sales from GMA (Global Major
Accounts), which underpin Konica Minolta's outstanding customer responsiveness.
Growth Strategy Q&A
KONICA MINOLTA HOLDINGS, INC. 10 ANNUAL REPORT 2011