Dillard's 2009 Annual Report Download - page 16

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26MAR201010182659
Company Performance
For each of the last five fiscal years, the graph below compares the cumulative total returns on the
Company’s Class A Common Stock, the Standard & Poor’s 500 Index and the Standard & Poor’s
Supercomposite Department Stores Index. The cumulative total return on the Company’s Class A
Common Stock assumes $100 invested in such stock on January 30, 2005 and assumes reinvestment of
dividends.
$200
$150
$100
$50
$0
2005 2006 2007 2008 2009
Dillard S&P 500 S&P Supercomposite Dept. Strs
Dollars
Stock Performance Graph
2005 2006 2007 2008 2009
Dillard’s, Inc. ............................. $100.09 $135.93 $ 80.29 $17.26 $ 66.98
S&P 500 ................................. 111.66 128.15 125.80 76.17 101.49
S&P Supercomposite Department Stores .......... 119.47 173.30 112.14 51.02 86.13
12