Chili's 2008 Annual Report Download - page 6

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Please find page 6 of the 2008 Chili's annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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who bring decades of expertise and a passionate
commitment to the people who work and dine in
their restaurants.
Although competition in the United States
has escalated significantly over the past three
decades, the international demand for a variety of
restaurant choices continues to flourish. The global
marketplace offers a wealth of opportunity for
Brinker and its brands. Our international guests
respond enthusiastically to the unique tastes
and profiles we offer. Competition in the casual
dining segment is not well developed in many
parts of the world, so the potential for leadership
remains strong. In addition, the many cost
advantages in terms of food, facilities, and labor
make international markets especially attractive
to Brinker International as well as our global
franchise partners. We intend to continue building
on our success in the global marketplace with a
number of competitive advantages. While many
competitors have only one brand to offer potential
franchise partners, Brinker can point to the power
of a rich portfolio. The price points we offer make
our casual dining brands accessible to a broad
segment of the population. Leading our expansion
efforts is the most experienced international team
in casual dining, bringing 220 years of international
experience to the table.
C H A I R M A N ’ S L E T T E R
INTERNATIONAL EXPANSION
1. Al Manar Mall, Dubai, UAE
2. Ramstein Air Base, Germany 3. Morato, Philippines 4. City Stars, Egypt
5. AL Garhoud, Dubai, UAE 6. Cairo, Egypt 7. Kadena Air Base, Japan
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