Aflac 2014 Annual Report Download - page 15

Download and view the complete annual report

Please find page 15 of the 2014 Aflac annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 40

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40

A Legacy of Reaching More Consumers Through Expanded Distribution Channels
Aflac policies insure one in four Japanese households. Yet we believe we can help
more consumers by expanding our reach through expanded distribution. Our tradi-
tional agencies have been, and remain, key to our success, representing a significant
portion of our sales in 2014. We made progress in accessing more consumers by
broadening our reach through additional distribution channels.
Our most recent distribution expansion included Japan Post Holdings. We
made headway increasing the number of post offices in Japan selling Aflac’s cancer
product. Aflac Japan is the exclusive provider of cancer insurance distributed through
post offices nationwide in Japan. Our strategic partnership unites Japan Post – the
largest nationwide distribution network in Japan – with Aflac Japan, the industry
leader in cancer insurance. At the end of 2014, our cancer insurance policy was
sold through approximately 10,000 postal outlets, and Japan Post Holdings intends
to gradually expand the number of post offices offering Aflac’s cancer products to
approximately 20,000 by the end of March 2016. Additionally, Japan Post Insurance
Co. (Kampo), the subsidiary of Japan Post Holdings that sells insurance, entered into
an agency contract with Aflac Japan to distribute Aflac Japan’s cancer insurance
products at all of Kampo’s 79 sales offices they directly manage. Aflac Japan and
Japan Post will continue to provide training and support that not only ensures the
success of our alliance, but more importantly, the best experience for customers.
AFLAC JAPAN
13