iHeartMedia 2009 Annual Report Download - page 43

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While we believe we have made reasonable estimates and utilized appropriate assumptions to calculate the fair value of our
reporting units, it is possible a material change could occur. If future results are not consistent with our assumptions and estimates, we
may be exposed to impairment charges in the future. The following table shows the decline in the fair value of each of our reportable
segments that would result from a 100 basis point decline in our discrete and terminal period revenue growth rate and profit margin
assumptions and a 100 basis point increase in our discount rate assumption:
A rollforward of our goodwill balance from July 30, 2008 through December 31, 2009 by reporting unit is as follows:
40
(In thousands)
Reportable segment
Revenue growth rate
Profit margin
Discount rates
Radio Broadcasting
$ 770,000
$ 210,000
$ 700,000
Americas Outdoor
$ 480,000
$ 110,000
$ 430,000
International Outdoor
$ 180,000
$ 150,000
$ 160,000
(In thousands)
Balances as o
f
July 30,
2008 Acquisitions
Dispositions
Foreign
Currency Impairment
Adjustments
Balances as o
f
December 31,
2008
United States Radio
Markets
$ 6,691,260
$ 3,486
$
$
$(1,115,033)
$ (523)
$ 5,579,190
United States Outdoor
Markets
3,121,645
(2,296,915)
824,730
France
122,865
(14,747)
(23,620)
84,498
Switzerland
57,664
(977)
198
56,885
Australi
a
40,520
(11,813)
(529)
28,178
Belgium
37,982
(4,549)
(7,505)
25,928
Sweden
31,794
(8,118)
23,676
Norway
26,434
(7,626)
18,808
Irelan
d
16,224
(1,939)
14,285
United Kingdom
32,336
(10,162)
(22,174)
Italy
23,649
(542)
(2,808)
(20,521)
222
Chin
a
31,187
234 (31,421)
Spain
21,139
(2,537)
(18,602)
Turkey
17,896
(17,896)
Finland
13,641
(1,637)
(12,004)
Americas Outdoor
Canad
a
35,390
(5,783)
(24,687)
4,920
All Others – Americas
86,770
(23,822)
62,948
All Others – International
Outdoor
54,265
3,160
(19,692)
(2,448)
35,285
Other
331,290
331,290
$10,793,951
$3,486
$ (542)
$(93,124)
$(3,610,070)
$ (3,080)
$ 7,090,621