Ubisoft 2002 Annual Report Download - page 21

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Given the blockbuster market for video games, only strong brands
associated with original, high-quality creations spell success. Ubisoft
devotes its entire marketing and sales force to develop a long-lasting
catalog of brands.
brand
builders
The worldwide video game industry recognizes the exceptional
quality of Ubisoft games. At the renowned E3 2003 trade show
in Los Angeles, Ubisoft games received 17 nominations and won
seven awards.
Thanks to the strategic placement of its studios, Ubisoft is able to create top-quality
products at very competitive prices. This edge allows the company to break new ground
and establish many strong new brands.Tom Clancy’s Splinter Cell™,Rayman®,Tom Clancy’s
Rainbow Six® and Tom Clancy’s Ghost Recon™ have thus become internationally recogni-
zed Ubisoft brands.
For fiscal year 2003/04, Ubisoft has already announced eight products with very high-
potential, including four new brands: Prince of Persia The Sands of Time™, XIII, Beyond
Good & Evil™ and Far Cry™, and four hit sequels:Tom Clancy’s Rainbow Six® 3 for consoles,
Tom Clancy’s Ghost Recon™: Island Thunder™, Tom Clancy's Splinter Cell™: Pandora
Tomorrow™ and Uru™: Ages Beyond Myst®.
E3 awards
2003
21
ANNUAL
REPORT
4
...and