Twenty-First Century Fox 2003 Annual Report Download - page 38

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The News Corporation Limited 36
News Corporation’s NDS passed the
30 million subscriber mark in September
2002, confirming its position as the world’s
leading supplier of technology solutions
for digital subscription television
OTHER
During fiscal 2003, NDS forged strategic partnerships with a variety of innovative television
providers to help launch digital cable service in India; to protect against the piracy of subscription
television throughout the Nordic region; and to further the growth of digital cable television in
China, South Korea and Japan
News Corporation’s 50 percent-owned National Rugby League in Australia continued to grow its
television ratings, sponsorships and audience as the average attendance at NRL matches climbed
10 percent over the previous season
In June 2003, the Group’s 93 percent-owned Sky Radio was awarded the first national
commercial radio license to be auctioned in Denmark, ending the 78-year-old monopoly of the
state-owned Danish Broadcasting Corporation
Broadsystem, one of the U.K.’s leading providers of marketing solutions and database management,
oversaw the U.K. Health Department’s telephone contact center, enabled popular voting at the National
Television Awards and helped Sky News deliver electronic alerts on the war in Iraq