Sunbeam 2010 Annual Report Download - page 5

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CONSUMER SOLUTIONS
is a market leading global provider of world-
class products designed to simplify, improve
and enhance the lives of consumers in and
around the home. Our portfolio of brands is
among the most recognized and trusted by
consumers worldwide.
Our leading brands include Bionaire®,
Crock-Pot®, FoodSaver®, Health o meter®,
Holmes®, Mr. Coffee®, Oster®, Patton®,
Rival®, Seal-a-Meal®, Sunbeam®, VillaWare®
and White Mountain®.
Complementing our strong organic
growth in 2010 were the acquisitions
completed during the year. The most
significant was Mapa Spontex, which
closed in April. Jarden is a leader in the
baby care industry and in household
gloves and sponges. Building upon
this presence in household cleaning
supplies, we acquired Quickie
Manufacturing Corporation, a leading
supplier of household cleaning tools
such as mops, brooms, brushes, and
other stick and smallware supplies in
December. Through this acquisition
and together with our leading position
in sponges and latex gloves, we now
have a well rounded product line in
household cleaning supplies to offer
our retailers both domestically and
internationally.
Another area of success in 2010 was
our efficient access to the capital
markets, continuing the work started
in 2009 to ensure Jarden maintains
a strong balance sheet for future
growth. Throughout the year, we
opportunistically accessed the debt
end users, and we tailor our marketing
accordingly. As such, we continue
to modernize how we communicate
with consumers. To this end we are
supplementing our traditional media
channels with highly innovative
consumer outreach initiatives, including
viral marketing campaigns utilizing
YouTube, Facebook, and other social
media outlets. One small example of a
successful campaign launched in 2010
was the development of an iPhone
application providing cooking recipes
for Crock-Pot® slow cooker users, which
now has over 300,000 downloads.
Today, our three primary operating
segments have become true market
leaders in most of the categories they
serve. Jarden Outdoor Solutions is now
recognized as the largest sporting hard
goods company in the world. Jarden
Consumer Solutions is a recognized
leader in a wide range of categories in
small kitchen appliances, health and
wellness and air purification, as well
as one of the fastest growing pet care
products businesses. Importantly,
Jarden Branded Consumables
has enhanced its leadership base
significantly in 2010, on the back of
high-value-added acquisitions.
Oce of the Chairman
(om le to right)
Ian G.H. Ashken Vice Chairman
and Chief Financial Officer
James E. Lillie President and
Chief Operating Officer
Martin E. Franklin Chairman
and Chief Executive Officer
3