Sunbeam 2007 Annual Report Download - page 24

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Wahl Clipper Corporation and Conair Corporation. The primary competitors to our hospitality business are
NACCO Industries, Inc. (Hamilton Beach) and the Andis Company. In portable air cleaning products, our
primary competitors are DeLonghi America, Inc., Kaz, Incorporated, Hunter Fan Company, Sharper Image
Corporation and Ionic Pro, LLC. In vaporizers and humidifiers, our key competitors are Kaz, Incorporated,
Hunter Fan Company and Lasko Products, Inc. Our key competitors in portable heaters are Kaz, Incorporated,
Lakewood Engineering and Manufacturing Company and Lasko Products, Inc. Our primary competitors in fans
are Kaz, Incorporated, Hunter Fan Company, Lakewood Engineering and Manufacturing Company, Lasko
Products, Inc. and private label suppliers.
Seasonality
Sales of our Consumer Solutions’ products generally are strongest in the fourth quarter preceding the
holiday season and may be negatively impacted by unfavorable retail conditions and other market trends as well
as mild weather.
Branded Consumables
We manufacture or source, market and distribute a broad line of branded products that includes cordage,
firelogs and firestarters, home canning, home safety, matches, playing cards, plastic cutlery and toothpicks
marketed under the well-known Ball®, Bee®, Bernardin®, Bicycle®, BRK®, Diamond®, First Alert®, Forster®,
Hoyle®, Java-Log®, KEM®, Kerr®, Lehigh®, Leslie-Locke®, Loew-Cornell®and Pine Mountain®brand names,
among others. We distribute our Branded Consumables products through club, drug, grocery, hardware, mass
merchant and specialty retail customers and deliver these products to thousands of “ship to” locations.
We sell a variety of branded consumables products as detailed below:
Principal Owned and Licensed Brands Principal Products
Ball®, Bernardin®and Kerr®Home canning jars in various sizes, consumable
decorative and functional lids, home canning food
mixes and home canning accessories
BRK®and First Alert®Home safety products
Aviator®, Bee®, Bicycle®, Hoyle®and KEM®Playing cards, card accessories and collectible tins
Diamond®Kitchen matches, plastic cutlery, toothpicks,
clothespins, multi-purpose lighters, fire starters, book
matches and straws
Lehigh®and Wellington®Ropes in synthetic and natural fiber, clotheslines and
related hardware, twines and rubber tie downs
Loew-Cornell®, Forster®and Woodsies®Arts and crafts paintbrushes, wood craft items and
other craft items
Java-Log®, Pine Mountain®, Northland®, Starterlogg®
and Superlog®
Firelogs and firestarters
Crawford®, Leslie-Locke®and Storehorse®Metal and plastic sawhorses, multi-purpose
workbenches, garage storage and organization
products, security screen doors and ornamental metal
fencing and related products
12