Southwest Airlines 2015 Annual Report Download - page 28

Additional Information About the Company
The Company was incorporated in Texas in 1967. The following documents are available free of
charge through the Company’s website, www.southwest.com: the Company’s annual report on
Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K, and any amendments to
those reports that are filed with or furnished to the Securities and Exchange Commission (“SEC”)
pursuant to Sections 13(a) or 15(d) of the Securities Exchange Act of 1934. These materials are made
available through the Company’s website as soon as reasonably practicable after they are electronically
filed with, or furnished to, the SEC. In addition to its reports filed or furnished with the SEC, the
Company publicly discloses material information from time to time in its press releases, at annual
meetings of Shareholders, in publicly accessible conferences and Investor presentations, and through
its website (principally in its Press Room and Investor Relations pages).
DISCLOSURE REGARDING FORWARD-LOOKING INFORMATION
This Form 10-K contains “forward-looking statements” within the meaning of Section 27A of the
Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Forward-looking
statements are based on, and include statements about, the Company’s estimates, expectations, beliefs,
intentions, and strategies for the future, and the assumptions underlying these forward-looking
statements. Specific forward-looking statements can be identified by the fact that they do not relate
strictly to historical or current facts and include, without limitation, words such as “anticipates,”
“believes,” “estimates,” “expects,” “intends,” “may,” “will,” “should,” and similar expressions.
Although management believes these forward-looking statements are reasonable as and when made,
forward-looking statements are not guarantees of future performance and involve risks and
uncertainties that are difficult to predict. Therefore, actual results may differ materially from what is
expressed in or indicated by the Company’s forward-looking statements or from historical experience
or the Company’s present expectations. Known material risk factors that could cause these differences
are set forth below under “Risk Factors.” Additional risks or uncertainties (i) that are not currently
known to the Company, (ii) that the Company currently deems to be immaterial, or (iii) that could
apply to any company, could also materially adversely affect the Company’s business, financial
condition, or future results.
Caution should be taken not to place undue reliance on the Company’s forward-looking statements,
which represent the Company’s views only as of the date this report is filed. The Company undertakes
no obligation to update publicly or revise any forward-looking statement, whether as a result of new
information, future events, or otherwise.
Item 1A. Risk Factors
The airline industry is particularly sensitive to changes in economic conditions; in the event of
unfavorable economic conditions or economic uncertainty, the Company’s results of operations
could be negatively affected, which could require the Company to adjust its business strategies.
The airline industry, which is subject to relatively high fixed costs and highly variable and
unpredictable demand, is particularly sensitive to changes in economic conditions. Historically,
unfavorable U.S. economic conditions have driven changes in travel patterns and have resulted in
reduced spending for both leisure and business travel. For some consumers, leisure travel is a
discretionary expense, and short-haul travelers, in particular, have the option to replace air travel with
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