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15
Cautionary Statement Regarding Forward-Looking Statements. This Annual Report contains forward-looking statements relating to the Company’s operations and
business outlook and related financial and operational strategies and goals. Specific forward-looking statements include statements relating to (i) the Company’s revenue
and cost-cutting initiatives, its preparedness for future economic events, and its expectation for future operational and financial results; and (ii) the Company’s growth
plans and expectations. Forward-looking statements are based on the Company’s current intent, expectations, estimates, and projections. These statements therefore
involve risks, uncertainties, assumptions, and other factors that are difficult to predict and that could cause actual results to vary materially from those expressed in or
indicated by them. Factors include, among others, (i) the Company’s ability to timely and effectively prioritize its initiatives and its related ability to timely implement and
maintain the necessary information technology systems and infrastructure to support these initiatives; (ii) the extent and timing of the Company’s investment of incremental
operating expenses and capital expenditures to develop and implement its initiatives and its corresponding ability to effectively control its operating expenses; (iii) the
Company’s dependence on third-party arrangements to assist with the implementation of certain of its initiatives; (iv) the price and availability of aircraft fuel; (v)
competitor capacity and load factors; and (vi) other factors, as described in the Company’s filings with the Securities and Exchange Commission, including the detailed
factors discussed under the heading “Risk Factors” in the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2008.
1999
$ 4,563
103
70
4,736
4,001
735
8
727
283
$ 444
$ .59
$ .56
$ .0143
$ 5,519
$ 872
$ 2,780
8.8 %
17.3 %
15.5 %
9.4 %
57,500,213
65,287,540
36,479,322
52,855,467
69.0 %
634
465
846,823
$79.35
12.51 ¢
8.96 ¢
7.57 ¢
6.53 ¢
$.60
924
27,653
312
2000
$ 5,468
111
71
5,650
4,702
948
4
944
367
$ 555
(5)
$ .74
(5)
$ .70
(5)
$ .0148
$ 6,500
$ 761
$ 3,376
9.2 %
18.0 %
16.8 %
9.8 %
63,678,261
72,566,817
42,215,162
59,909,965
70.5 %
663
492
903,754
$85.87
12.95 ¢
9.43 ¢
7.85 ¢
6.38 ¢
$.87
1,013
29,274
344
2001(3)
$ 5,379
91
85
5,555
5,016
539
(197)
736
285
$ 451
$ .59
$ .56
$ .0180
$ 8,779
$ 1,327
$ 3,921
5.9 %
12.4 %
9.7 %
8.1 %
64,446,773
73,628,723
44,493,916
65,295,290
68.1 %
690
514
940,426
$83.46
12.09 ¢
8.51 ¢
7.68 ¢
6.39 ¢
$.78
1,086
31,580
355
2002(3)
$ 5,341
85
96
5,522
5,181
341
24
317
129
$ 188
$ .24
$ .23
$ .0180
$ 8,766
$ 1,553
$ 4,374
2.1 %
4.5 %
6.2 %
3.4 %
63,045,988
72,462,123
45,391,903
68,886,546
65.9 %
720
537
947,331
$84.72
11.77 ¢
8.02 ¢
7.52 ¢
6.30 ¢
$.75
1,117
33,705
375
2003(4)
$ 5,741
94
102
5,937
5,558
379
(225)
604
232
$ 372
$ .48
$ .46
$ .0180
$ 9,693
$ 1,332
$ 5,029
4.0 %
7.9 %
6.4 %
6.3 %
65,673,945
74,719,340
47,943,066
71,790,425
66.8 %
730
558
949,882
$87.42
11.97 ¢
8.27 ¢
7.74 ¢
6.47 ¢
$.80
1,143
32,847
388
2004(4)
$ 6,280
117
133
6,530
6,126
404
65
339
124
$ 215
$ .27
$ .27
$ .0180
$ 11,137
$ 1,700
$ 5,527
2.1 %
4.1 %
6.2 %
3.3 %
70,902,773
81,066,038
53,418,353
76,861,296
69.5 %
753
576
981,591
$88.57
11.76 ¢
8.50 ¢
7.97 ¢
6.54 ¢
$.92
1,201
31,011
417
SOUTHWEST AIRLINES CO. ANNUAL REPORT 2008