Ricoh 2002 Annual Report Download - page 17

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Basler GmbH, a well known fashion company headquar-
tered in Goldbach, Germany, uses the Aficio Color 6513,
which can copy or print 13 full-color pages per minute,
and has also installed two dozen monochrome Aficio sys-
tems.
Hamilton Press Company, a pay-to-print company in
Fernandina Beach, Florida, selected the 85-page-per-
minute (ppm) Aficio 1085 to create booklets, invitations,
leaflets, and other materials for its numerous clients.
14
This segm ent com prises digital and other
imaging system s. Digital imaging system s
include monochrom e and color copiers, dig-
ital duplicators, facsim ile m achines, and
supplies and services. Other imaging systems
encom pass analog PPCs, diazo copiers, sup-
plies and services for those products, and
thermal paper.
Performance
Sales of im aging solutions grew 7.7%, to
¥934.1 billion ( $7,023 million) , represent-
ing 55.8% of net sales. Sales would have
risen 1.5% if exchange rates had rem ained
unchanged.
Digita l Im a ging System s: During the
year, we augmented our core digital copier
lineup with everything from low-volume to
high-speed models. While Japanese sales
declined am id the dom estic recession, over-
seas sales of digital copiers were up signifi-
cantly. Dem and for color models also rose.
In fiscal 2002, Ricoh recla ssifie d its
office equipm ent busine sse s into three
segm ents to refle ct its strategic tra nsfo r-
m ation into a solutio ns pro vide r.
REVIEW OF OPERATIONS
OFFICE EQUIPM ENT
IM AGING SOLUTIONS
0
200
400
600
800
1000
934.1
1999 2000
954.3
2001
898.0
2002
867.0
SALES OF IM AGING SOLUTIONS
( Billions of Yen)