Public Storage 2015 Annual Report Download - page 20
Download and view the complete annual report
Please find page 20 of the 2015 Public Storage annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.
DQGLIZHPHHWFHUWDLQRUJDQL]DWLRQDODQGRSHUDWLRQDOUXOHV:HEHOLHYHZHPHWWKHVHUHTXLUHPHQWVLQDOO
SHULRGVSUHVHQWHGKHUHLQDQGZHH[SHFWWRFRQWLQXHWRHOHFWDQGTXDOLI\DVD5(,7
:HUHSRUWDQQXDOO\WRWKH6(&RQ)RUP.ZKLFKLQFOXGHVILQDQFLDOVWDWHPHQWVFHUWLILHGE\RXU
LQGHSHQGHQW UHJLVWHUHG SXEOLF DFFRXQWDQWV :H DOVR UHSRUW TXDUWHUO\ WR WKH 6(& RQ )RUP 4 ZKLFK
LQFOXGHVXQDXGLWHGILQDQFLDOVWDWHPHQWV:HH[SHFWWRFRQWLQXHVXFKUHSRUWLQJ
2QRXUZHEVLWHZZZSXEOLFVWRUDJHFRPZHPDNHDYDLODEOHIUHHRIFKDUJHRXU$QQXDO5HSRUWV
RQ)RUP.TXDUWHUO\UHSRUWVRQ)RUP4FXUUHQWUHSRUWVRQ)RUP.DQGDOODPHQGPHQWVWRWKRVH
UHSRUWVDVVRRQDVUHDVRQDEO\SUDFWLFDEOHDIWHUWKHUHSRUWVDQGDPHQGPHQWVDUHHOHFWURQLFDOO\ILOHGZLWKRU
IXUQLVKHGWRWKH6(&
Competition
:H EHOLHYH WKDW VWRUDJH FXVWRPHUV JHQHUDOO\ VWRUH WKHLU JRRGV ZLWKLQ D ILYH PLOH UDGLXV RI WKHLU
KRPHRUEXVLQHVV2XUIDFLOLWLHVFRPSHWHZLWKQHDUE\VHOIVWRUDJHIDFLOLWLHVRZQHGE\RWKHURSHUDWRUVXVLQJ
PDUNHWLQJFKDQQHOVVLPLODUWRRXUVLQFOXGLQJ,QWHUQHWDGYHUWLVLQJVLJQDJHDQGEDQQHUVDQGRIIHUVHUYLFHV
VLPLODUWRRXUV$VDUHVXOWFRPSHWLWLRQLVVLJQLILFDQWDQGDIIHFWVWKHRFFXSDQF\OHYHOVUHQWDOUDWHVUHQWDO
LQFRPHDQGRSHUDWLQJH[SHQVHVRIRXUIDFLOLWLHV
2ZQHUVKLSDQGRSHUDWLRQRIVHOIVWRUDJHIDFLOLWLHVLVKLJKO\IUDJPHQWHG$VWKHODUJHVWRZQHURI
VHOIVWRUDJHIDFLOLWLHV ZHEHOLHYHWKDWZHRZQDSSUR[LPDWHO\RIWKHVHOIVWRUDJHVTXDUHIRRWDJHLQWKH
86DQGWKDWFROOHFWLYHO\WKHILYHODUJHVWVHOIVWRUDJHRZQHUVLQWKH86RZQDSSUR[LPDWHO\ZLWKWKH
UHPDLQLQJRZQHGE\QXPHURXVUHJLRQDODQGORFDORSHUDWRUV
:H JHQHUDOO\ IRFXV RXU RZQHUVKLS RI IDFLOLWLHV LQ PDMRU PDUNHWV :H EHOLHYH WKDW ZH KDYH
VLJQLILFDQWPDUNHWVKDUHDQGFRQFHQWUDWLRQLQPDMRUPHWURSROLWDQFHQWHUVZLWKDSSUR[LPDWHO\RIRXU
VDPHVWRUHUHYHQXHVJHQHUDWHGLQWKH0HWURSROLWDQ6WDWLVWLFDO$UHDVHDFKDQ³06$´DVGHILQHG
E\WKH86&HQVXV%XUHDXZLWKWKHKLJKHVWSRSXODWLRQOHYHOV:HEHOLHYHWKLVLVDFRPSHWLWLYHDGYDQWDJH
UHODWLYHWRRWKHUVHOIVWRUDJHRSHUDWRUVZKLFKGRQRWKDYHRXUJHRJUDSKLFFRQFHQWUDWLRQDQGPDUNHWVKDUH
,QGXVWU\IUDJPHQWDWLRQDOVRSURYLGHVRSSRUWXQLWLHVIRUXVWRDFTXLUHDGGLWLRQDOIDFLOLWLHVKRZHYHU
ZHFRPSHWHZLWKDZLGHYDULHW\RILQVWLWXWLRQVDQGRWKHULQYHVWRUVZKRDOVRYLHZVHOIVWRUDJHIDFLOLWLHVDV
DWWUDFWLYHLQYHVWPHQWV7KHDPRXQWRIFDSLWDO DYDLODEOHIRUUHDO HVWDWH LQYHVWPHQWV JUHDWO\ LQIOXHQFHV WKH
FRPSHWLWLRQIRURZQHUVKLSLQWHUHVWVLQIDFLOLWLHVDQGE\H[WHQVLRQWKH\LHOGVWKDWZHFDQDFKLHYHRQQHZO\
DFTXLUHGLQYHVWPHQWV
Business Attributes
:H EHOLHYH WKDW ZH SRVVHVV VHYHUDO SULPDU\ EXVLQHVV DWWULEXWHV WKDW SHUPLW XV WR FRPSHWH
HIIHFWLYHO\
Centralized information networks: 2XUFHQWUDOL]HGUHSRUWLQJDQGLQIRUPDWLRQQHWZRUNHQDEOHVXV
WRLGHQWLI\FKDQJLQJPDUNHWFRQGLWLRQVDQGRSHUDWLQJWUHQGVDVZHOODVDQDO\]HFXVWRPHUGDWDDQGTXLFNO\
FKDQJHHDFKRIRXULQGLYLGXDOSURSHUWLHV¶SULFLQJDQGSURPRWLRQVRQDQDXWRPDWHGEDVLV
Convenient shopping experience: &XVWRPHUVFDQFRQYHQLHQWO\VKRSIRUDYDLODEOHVWRUDJHVSDFH
UHYLHZLQJ DWWULEXWHV VXFK DV IDFLOLW\ ORFDWLRQ VL]H DPHQLWLHV VXFK DV FOLPDWHFRQWURO DV ZHOO DV SULFLQJ
WKURXJKWKHIROORZLQJPDUNHWLQJFKDQQHOV
x Our Desktop and Mobile Websites:7KHRQOLQHPDUNHWLQJFKDQQHOFRQWLQXHVWRJURZLQ
SURPLQHQFH ZLWK DSSUR[LPDWHO\ RI RXU PRYHLQV LQ VRXUFHG WKURXJK RXU
ZHEVLWHV DV FRPSDUHG WR LQ ,Q DGGLWLRQ ZH EHOLHYH WKDW PDQ\ RI RXU
FXVWRPHUVZKRGLUHFWO\FDOORXUFDOOFHQWHURUZKRPRYHLQWRDIDFLOLW\ZLWKRXWPDNLQJD
UHVHUYDWLRQ KDYH DOUHDG\ UHYLHZHG RXU SULFLQJ DQG VSDFH DYDLODELOLW\ WKURXJK RXU