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32
Feature “Omron in China” China, Our Driving Force for Growth
Healthcare Business
Development in China
*As of May 2010, Omron internal survey
The Chinese Market for
Digital Blood Pressure Monitors (Units)
0706 08 09
Forecast
10
Forecast
(Thousand units)
(FY)
1,570
2,038
2,650
3,035
3,476
Omron Industry &
Trade (Dalian) Co., Ltd.
people creation” and support the development of our
employees by designing food and housing environ-
ments as part of comfortable working conditions, and
by providing a thorough educational system.
When new workers join the company, before start-
ing work on the production line, they spend the first
month learning the 5S workplace organization method-
ology of sorting, straightening, systematic cleaning,
standardizing, and sustaining the discipline. They then
train to master fundamental skills, ranging from tight-
ening screws to soldering techniques, and learn other
essential tasks to pass the Company’s standardized
technical expertise examinations. After passing the
test and starting work on the production line, employ-
ees continue to participate in regularly scheduled
professional training courses, for which the Company
supplies extra motivation through an accreditation sys-
tem, providing wage incentives for acquiring advanced
technical expertise. In fact, the Company’s employee
turnover rate is just one-fifth the level of other com-
panies. The attention we pay to our employees is
manifested in the high quality of our manufacturing.
Selected as a Model Company in the Shanghai
Pudong District
In 2005, OMS received the award for “Best HR
Strategy in Line with Business” in recognition as a
“Company that values people,” and in 2009 success-
fully passed the more than 200 checkpoints in the
Pudong District CSR examination. The Company is
certified as an intern training site for Shanghai Jiao
Tong University and the University of Shanghai for
Science and Technology, and was also selected as a
model company in the Shanghai Pudong District.
These developments show the high expectations for
Omron’s continued future growth in China.
The Omron Group’s Healthcare Business (HCB),
which develops products and services for consumer
markets, posted a 9.7% year-on-year increase to
¥7.4 billion in net sales for the Greater China region
in fiscal 2009. HCB boasts more than a 50% share
of the global market for blood pressure monitors
and produces roughly 80%* of its blood pressure
monitor products at its facilities in Dalian, China.
Sales of blood pressure monitors and other health
and medical products are rising steadily in China
amid growing health management awareness in
both the wealthy and middle-class populations as
the living standards of middle-class populations
have improved.
This report introduces the current conditions
for the healthcare business in the massive and
still-growing Chinese market. (*As of August 2010,
production in Vietnam accounts for the remaining
roughly 20%.)