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DNIKON REPORT 2015
Aiming for the Nikon Group’s Ongoing Growth over
the Next Century, Embarking on Transformation
In June 2014, Nikon Corporation announced “Next 100 – Transform to Grow,” its Medium-Term
Management Plan, and set out the changes to be made to its business portfolio to transform the Company
into a corporate entity capable of realizing growth over the next 100 years.
In the scal year ended March 31, 2015, the Company adhered to the plan’s policies and, while earnestly
addressing resolutions to current issues, made progress with the transformation toward rebuilding
its business portfolio. In addition to conveying the progress made with this transformation, from
the perspectives of President Kazuo Ushida and the directors responsible at each division and business unit,
Nikon Report 2015 brings together the main thrusts of the activities* carried out toward sustainable growth.
We kindly ask all our stakeholders, including shareholders and investors, to read this report.
* For this report, we have selected and edited nancial information that is linked to our business activities as well as information of a non-nancial nature.
More detailed information concerning our CSR activities is available on our website: http://www.nikon.com/about/csr/
Our Philosophy
Trustworthiness
and Creativity
Our corporate philosophy of
“Trustworthiness and Creativity”—
simple words that are not easily
put into practice.
These important words represent
unchanging principles to which
we will always be dedicated.
Our Aspirations
Meeting Needs.
Exceeding Expectations.
“Our aspirations” mean not only to meet the needs
of customers but also to provide customers with
new value that exceeds their expectations.
“Meeting needs. Exceeding expectations.”
is our vision for the future.
• Providing customers with new value that exceeds their expectations.
• Sustaining growth through a break with the past and
a passionate commitment by one and all.
• Maximizing our understanding of light to lead the way toward
transformation and a new future.
• Maintaining integrity in order to contribute to social prosperity.
Next 100 - Transform