Mitsubishi 2015 Annual Report Download - page 26

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Overview of Operations by Region
0
150
300
450
600
2015
(Forecast)
2014201320122011
(FY)
(Billions of yen)
Net Sales
501.7
415.7 424.5
510.0
395.3
0
25
50
75
100
67.4
93.6
59.8 65.0
56.6
Operating Income
2015
(Forecast)
2014201320122011
(FY)
(Billions of yen)
0
100
200
300
400
344
243
101
357
286
71
299
200
99
378
242
136
344
216
128
North Asia ASEAN
Sales Volume (Retail)
(Thousands of units)
2015
(Target)
2014201320122011
(FY)
Performance in  scal 2014
In the ASEAN region, sales volume declined 27,000 units, to 216,000 units. Of this
amount, a delayed recovery in overall demand in Thailand was responsible for a
year-on-year decrease of 26,000 units, to 59,000 units. Meanwhile, sales volume
was up sharply in North Asia, due in large part to GAC Mitsubishi Motors Co.,
Ltd., in China, with sales volume rising 27,000 units, to 128,000 units. As a result,
sales volume for the Asian market as a whole was 344,000 units, on a par with
scal 2013 levels.
Net sales increased ¥8.8 billion, to ¥424.5 billion. Operating income was down
¥3.2 billion, to ¥56.6 billion.
Outlook for  scal 2015
In  scal 2015, we expect sales volume in Thailand to remain  at at  scal 2014
levels but expect the launch of the new Pajero Sport and a full year’s worth of
sales of the new Triton, which launched in  scal 2014, to contribute to results
for the ASEAN region as a whole. Accordingly, we forecast a 26,000-unit
expansion in sales volume for the ASEAN region. Fueled also by continued
overall unit demand growth in North Asia, we expect sales volume for the
entire Asian market to grow 34,000 units from  scal 2014 levels, or 10%, to
378,000 units. We anticipate a rise in net sales of ¥85.5 billion, to ¥510.0 bil-
lion, and an increase of ¥8.4 billion in operating income, to ¥65.0 billion.
We look forward to increased sales and income,
bene ting from rollouts of the new Pajero Sport and Triton.
Asia
New Triton
New Pajero Sport
ASX
MITSUBISHI MOTORS CORPORATION
Annual Report 2015
24