JVC 2005 Annual Report Download - page 29

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Victor Company of Japan, Limited 27
Center, which is devoted to the development of optical pick-
ups and other key components for optical disc products to
support our optical disc operations. We will also promote the
flexible, efficient use of resources by focusing on select devel-
opment themes. Specifically, we have established teams
according to such product categories as next-generation opti-
cal disc products, current DVD recorders, and car CD/DVD
receivers as well as appropriately allocated resources to these
teams. We are picking up the pace of our R&D activities to
accelerate growth in the optical disc business and launch dis-
tinct products that offer superior added value.
Creating Truly Unique Products
to Support JVC in the Future
The primary focus of the Technology Development Division
has been and will remain medium- to long-term R&DR&D
themes for products to be launched 5 and 10 years down the
line. To meet intensifying demand for increased product
development speed stemming from the emergence of the
digital age, JVC has also established a Future Product
Development Center within the division to focus on the devel-
opment of products to be introduced in two to three years
and promote collaboration with each in-house company.
The Future Product Development Center’s research
themes are selected by the Companywide Development
Theme Committee. This committee looks at product devel-
opment from the perspective of the entire Company, choos-
ing research themes that have the potential to develop into
major business two of three years down the road. Once a
theme is selected, core technology developers, production
technology developers, and staff in charge of product plan-
ning and design are chosen from the Technology
Development Division and relevant in-house companies
according to the theme, and the product commercialization
process begins.
Within the Technology Development Division, we have
also established a Core Technology Development Center to
specialize in core technologies to be completed three years
into the future.
JVC will leverage its two new development centers to fur-
ther enhance the sophistication of its technologies, expand
its development scale, and speed up product development.
In addition, we will reinforce our framework for collaborative
R&D with in-house companies, positioning the Technology
Development Division as the center of these activities.
Moreover, we will work to bolster our power to create
groundbreaking products that will give us competitive advan-
tages as market pioneers.
In April 2005, the construction of JVC’s new technology
center, Techno WING, which is adjacent to its
Yokohama Plant, was completed. Techno WING is
home to roughly 1,000 employees, mainly consumer
electronics engineers, and is designed to facilitate
active communication through lively, open discussion.
Techno WING will bring JVC’s underlying technological
prowess, which is rooted in the know-how amassed by
the Company over the years, into full play and serve as
a hub for the creation of new products that are truly one
of a kind.
Techno WING