JVC 2005 Annual Report Download - page 13

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HD-ILA Rear Projection TVs
The third JVC option for large-screen TVs, along with plasma and LCD TVs, our HD-ILA rear projection TVs incorporate
our proprietary D-ILA technology, which is being used in Japan Broadcasting Corporation’s Super Hi-Vision and digital
cinema research, to achieve energy efficiency along with bright, high-resolution large-screen images.
Victor Company of Japan, Limited 11
Parts
We aim to reinforce the foundation of this business by focusing on such high-value-added
motors as fluid dynamic bearing motors for hard disk drives and pickups for optical disks.
Software and Media
In recordable media, we will overcome falling prices by expanding the network of sales outlets
through which these products are sold and improving productivity. In music software business,
we expect releases by major artists in fall and our efforts to develop new hit artists in 2005 to
boost business revenues.
21 Plan
Unlike transmissive LCDs, JVC’s in-house developed reflec-
tive LCD device “D-ILA” achieves narrowly spaced pixels.
This, in turn, results in images that are brighter and
smoother by virtually eliminating the “grid” that is evident
with transmissive LCD devices. In addition, JVC has found
these large screens to be brighter than plasma TV screens*,
thanks to their high aperture ratio and high light availability.
Point 1D-ILA Delivers Bright, Smooth Images
JVC’s HD-ILA rear projection TVs contain a three-chip RGB
(Red, Green, Blue) digital engine formed from three D-ILA
devices, which produces truly beautiful natural color only
possible with a three-chip design. Furthermore, this technol-
ogy offers high contrast and vivid color reproduction to
achieve rich gradation that gives depth to images and
makes color come alive, delivering large-screen images of
unprecedented quality.
Point 2 Three-Chip Design Delivers
Natural Color Reproduction
*Based on the Company’s findings
JVC’s In-House Developed Reflective
LCD Device “D-ILA”