Electrolux 2015 Annual Report Download - page 45
Download and view the complete annual report
Please find page 45 of the 2015 Electrolux annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.-
1 -
2
-
3
-
4
-
5
-
6
-
7
-
8
-
9
-
10
-
11
-
12
-
13
-
14
-
15
-
16
-
17
-
18
-
19
-
20
-
21
-
22
-
23
-
24
-
25
-
26
-
27
-
28
-
29
-
30
-
31
-
32
-
33
-
34
-
35 -
36 -
37 -
38 -
39 -
40 -
41 -
42 -
43 -
44 -
45 -
46 -
47 -
48 -
49 -
50 -
51 -
52 -
53 -
54 -
55 -
56
-
57
-
58
-
59
-
60
-
61
-
62
-
63
-
64
-
65
-
66
-
67
-
68
-
69
-
70
-
71
-
72
-
73
-
74
-
75
-
76
-
77
-
78
-
79
-
80
-
81
-
82
-
83
-
84
-
85
-
86
-
87
-
88
-
89
-
90
-
91
-
92
-
93
-
94
-
95
-
96
-
97
-
98
-
99
-
100
-
101
-
102
-
103
-
104
-
105
-
106
-
107
-
108
-
109
-
110
-
111
-
112
-
113
-
114
-
115
-
116
-
117
-
118
-
119
-
120
-
121
-
122
-
123
-
124
-
125
-
126
-
127
-
128
-
129
-
130
-
131
-
132
-
133
-
134
-
135
-
136
-
137
-
138
-
139
-
140
-
141
-
142
-
143
-
144
-
145
-
146
-
147
-
148
-
149
-
150
-
151
-
152
-
153
-
154
-
155
-
156
-
157
-
158
-
159
-
160
-
161
-
162
-
163
-
164
 |
 |
2014-2015
In , Electrolux acquired Australian
BeefEater Barbecues and in ,
Shanghai Veetsan Commercial
Machinery, a manufacturer of
professional dishwashers in China.
2011
Appliance manufacturers
Olympic Group in Egypt, and CTI
in Chile, are acquired. The share
of the Group’s sales in growth
markets increases rapidly.
2001
The household appliance
division of Australian
company Email is acquired.
1994
Appliance manufacturer AEG
is acquired.
1986
Electrolux acquires the third
largest appliance company in
the US, White Consolidated,
with brands such as Frigidaire,
Kelvinator and Westinghouse.
Importance of Design – The atmosphere in the showroom was
different. The crowd was still and gathered around the latest
addition to the Electrolux collection: the Model XXX vacuum
cleaner. The model designed by the internationally renowned
industrial designer Lurelle Guild, was one of the first vacuum
cleaners to be created with aesthetic appeal. As cars and trains
had become streamlined, Wenner-Gren saw the value in bring-
ing a similar sleek elegance to household appliances. In fact, he
had personally tracked down the foremost industrial designers,
so that life for Electrolux customers would not only be cleaner
and easier, but also more attractive. Looking at the Modell XXX
vacuum cleaner, Wenner-Gren said to Guild: “You have given
Electrolux products attractive design and perfect form.”
Passion for Innovation – “This task is not an easy one, but one
that will transform homes around the world.” Next to Wen-
ner-Gren and his team was a basic prototype of an absorption
refrigerator created by two young engineers, Baltzar von Platen
and Carl Munters. Wenner-Gren believed that absorption
refrigeration technology, creating cold through heat using water,
had immense potential but needed to be developed further. “But
the problem with this technology is that not all households have
running water and every home from China to America will need
a refrigeration machine.” Wenner-Gren paused, and looked
at each member of the team. “That is why we are going to cool
with air, because we all have access to that.” In , Electrolux
launched new refrigerators featuring the very best professional
technology to create optimal air humidity and preserve fresh
food for longer.
Electrolux refrigerator
Model XXX vacuum cleaner
The founder of Electrolux, Axel Wenner -Gren,
was a visionary who understood how to develop
products for the future. Read the stories below about
how Axel Wenner -Grens' innovations transformed
homes around the world.
Electrolux Steam oven
ECTROLUX ANNUAL REPORT