Electrolux 2015 Annual Report Download - page 15
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Mission – financial goals
Values
6%
Operating margin
of at least %
4x
Capital turnover-rate
of at least times
20%
Return on net assets
of at least %
4%
Organic growth
of at least % annually
Core values
Foundation
Passion for
Innovation
Customer
Obsession
Drive for
Results
Respect
and Diversity
Ethics
and Integrity
Safety and
Environment
Electrolux vision
We will be the best appliance company in the world,
as measured by our customers, employees and shareholders.
Strategy
Innovation
Products and services
Brand and design
Sustainability
People and leadership
Operational
excellence
Profitable
growth
p. 14 –15
p. 18–39
p. 40–41