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Citrix Systems, Inc. 2006 Annual Report 7
vary, as business venues shift and as new
business opportunities appear, CIOs with
Citrix products can say “bring it on!”
Citrix has a solid record demonstrating the
ability to see invention through to adoption.
We do not assume that a technical advantage
is our core value and competitive advantage.
We believe that technical advantages can
only be assumed to be short-term, and
through solid execution, used to gain
market positions which are long-term.
Our market and growth are not being ignored
by competition. We face larger competitors
around the edges of our core markets, and
smaller competitors that are completely focused
on only one of our market segments. We’ll
compete fiercely. End-to-end application
delivery is our complete focus—not a sideline.
Well di erentiate, by being a thought leader,
by o ering a single source for application
delivery infrastructure, by developing a deliv-
ery system that gets more intelligent as it
becomes more complex and by continuously
improving on the user’s access experience.
I’m bullish about the business relevance of
application delivery infrastructure—especially
considering the velocity of change that will
be emblematic of the next  ve years. We have
a compelling vision, a unique strategy,
excellent execution, a winning mindset, a
determined culture and the passion to make
our customers successful.
e board, the management team and I thank
you for your continuing support.
Mark Templeton
President and Chief Executive O cer
1. Cisco
2. Microsoft
3. IBM
4. HP
5. Dell
6. Symantec
7. McAfee
8. Citrix Systems
9.
10. Verizon
Top 10 Strategic IT Vendors
Survey of IT executives asked to name
the infrastructure vendors they consider
most strategic to their business
(Network World, 11/22/06).
9.
8. Citrix Systems
desktop delivery infrastructure lets manufac-
turers tap into engineering talent in Hungary,
China and India—without compromising
intellectual property.
Surveys of CIOs of mid- and large-size enter-
prises tell us their most strategic challenges are
not technology issues—they’re business issues.
“Enabling business change and market respon-
siveness” tops the list.  is is not surprising.
We are convinced that a strategic approach to
delivering applications is the solution. Appli-
cations live at the intersection of information
technology and how business gets done.
More frequently than ever, Citrix is acknowl-
edged in the top ranks of strategic infrastructure
vendors. Our goal, over time, is to rank
consistently in the top  ve. Our plan is sim-
ple—to provide IT with the power of a secure,
end-to-end infrastructure for delivering
applications, information and content—any-
where. As applications evolve, as user needs
8
8
8.
9.