Cathay Pacific 2010 Annual Report Download - page 18

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16
Cathay Pacific and Dragonair carried a total of 26.8 million passengers in 2010, an
increase of 9.1% compared with 2009 and a record high for the Group. Both airlines
achieved a strong increase in passenger load factors and yields compared to the
previous year. There was a significant increase in demand from premium class
travellers, particularly on routes originating in Hong Kong. This was the key
contributor to the 19.8% increase in yield to HK61.2 cents. The passenger load factor
for the period rose by 2.9 percentage points to a record 83.4% and revenue from
passenger services increased by 29.3% to HK$59,354 million.
Review of Operations PASSENGER SERVICES
Available seat kilometres (“ASK”), load factor and yield by region for
Cathay Pacific and Dragonair passenger services for 2010 were as follows:
ASK (million) Load factor (%) Yield
2010 2009 Change 2010 2009 Change Change
India, Middle East, Pakistan and
Sri Lanka 10,981 10,489 +4.7% 77.5 76.8 +0.7%pt +8.2%
Southeast Asia 14,312 13,892 +3.0% 82.8 78.3 +4.5%pt +15.0%
Southwest Pacific and South Africa 18,327 17,959 +2.0% 80.2 80.8 -0.6%pt +23.4%
Europe 20,993 20,222 +3.8% 85.9 85.3 +0.6%pt +18.8%
North Asia 24,316 23,343 +4.2% 79.7 72.2 +7.5%pt +18.5%
North America 26,819 25,262 +6.2% 89.9 86.7 +3.2%pt +23.3%
Overall 115,748 111,167 +4.1% 83.4 80.5 +2.9%pt +19.8%
%
40
50
60
70
80
90
%
0
20
40
60
80
100
HK cents
20
30
40
50
60
70
2006 2007 2008 2009 2010
Load factor by region*
North Asia
Southwest
Pacific and
South Africa
Southeast
Asia
Europe North America
Passenger load factor and yield*
Yield
Passenger load factor
*Includes Dragonair from 1st October 2006.
2006 2007 2008 2009 2010
India,
Middle East,
Pakistan and
Sri Lanka