Adobe 2005 Annual Report Download - page 19

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Please find page 19 of the 2005 Adobe annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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19
Adobe Type Sets — various Collection packages of Adobe’s best-selling typefaces; makes it easy to create
beautiful text for print, Web and video projects.
Macromedia Authorware — a rich media authoring tool used to develop caption based e-learning on Windows
and Macintosh based platforms; use of the product ranges from creating Web-based tutorials to simulations
incorporating audio and video; applications developed with Macromedia Authorware can be delivered on the Web,
over corporate networks or on CD-ROM.
Macromedia Captivate — enables users to create interactive demonstrations and software simulations in the
Flash file format; records users’ actions in any application and instantly creates Flash simulations with visible and
audible mouse movements; the small file size and high resolution make Macromedia Captivate simulations and
demonstrations easy to publish online or burn onto a CD for use in training, sales, marketing or user support; often
used in combination with Macromedia Breeze, Macromedia Captivate provides a robust technology solution to bring
understanding and retention to the end users of rapid training and e-learning solutions.
Macromedia Contribute — an easy way to update, add and publish Web content; non-technical business users
can make changes to intranet and internet Websites while automatically maintaining site standards for style, layout
and code; as a server application, Macromedia Contribute provides a Web publishing system which enables IT
professionals to manage and administer users and permissions as part of the Web publishing process; also content
providers and Web professionals to save time and streamline the Web-content maintenance process.
Macromedia Director — a tool for creating professional multimedia content that combines images, text, audio
and video into presentations and interactive experiences; for Websites, it provides users with the ability to deliver
multimedia content that supports three dimensional images and animations for use in various markets, including
education, games and commerce; also enables the creation of fixed-media content for CD titles and DVD titles in the
entertainment, education and corporate training markets.
Macromedia FreeHand MX — a professional vector graphics tool designers and illustrators use to create high
quality images that can be scaled; supports developing images for print, the Web and the Macromedia Flash Player.
Macromedia JRun — an application server based on the J2EE specification; integrates with our development
tool offerings and is used to deploy applications for functions such as online banking and customer service.
Macromedia RoboHelp — an authoring tool used by developers and technical writers to create professional
help systems and documentation for desktop and Web-based applications; utilizes support for XML, PDF
import/export, content management, distributed workforces, team authoring capabilities, as well as JavaHelp.
COMPETITION
The markets for our products are characterized by intense competition, evolving industry standards, rapid
software and hardware technology developments, and frequent new product introductions. Our future success will
depend on our ability to enhance our existing products, introduce new products on a timely and cost-effective basis,
meet changing customer needs, extend our core technology into new applications, and anticipate and respond to
emerging standards and other technological changes.
Creative Solutions
In our Creative Solutions segment, we offer the Adobe Creative Suite in two versions, which consist of
combinations of several of our technologies. The Adobe Creative Suite Standard Edition combines the capabilities
of Adobe InDesign, Adobe Illustrator and Adobe Photoshop, as well as file management and integration technology
called Version Cue, and Adobe Bridge which provides a simple interface to easily organize, browse, and locate files.
The Adobe Creative Suite Premium Edition adds to this the capabilities of Adobe Acrobat Professional and Adobe
GoLive. Similarly, we offer Macromedia Studio, which is a product that combines the capabilities of Macromedia
Dreamweaver, Macromedia Flash Professional, Macromedia Fireworks, Macromedia Contribute and Macromedia
FlashPaper. We also offer various bundles for customers who desire some of these applications in one affordable
package.