Access America 2010 Annual Report Download - page 7

A logical, natural step
As we all know, our company is no stranger
to Allianz. We have been a successful and
profitable member of the Allianz Group for
the past 10 years, and this brand migration
is a logical, natural step in our long, fruitful
history. Allianz, for its part, will be able to take
advantage of our emotional influence with
customers and our global network of assistance
service providers. Each group will draw
strength from the other.
The road ahead
The journey ahead is impressive and will
successfully take us from our red roots to our
blue future. As mentioned, China’s external
launch begun on December 17th with the
aim to be completed by March 2011.
Germany’s rebranding efforts began in
November 2010 and targeted a March 9th, 2011
launch. Additional business unit transitions in
2011 includes India, Thailand, Australia and
Singapore. By end 2012, all remaining country
business units will have migrated to Allianz
Global Assistance, with five transitioning over
a longer period. Rebranding deployment also
includes the construction of new B2B and
B2Cwebsites.
We stand by our mission and values
Although we are changing names and colours,
we continue to live by and for our mission,
which is to help people, wherever they are,
anytime, anywhere. The core of who we are,
the heart of what we stand for, are as strong
as ever, and we remain steadfastly loyal to our
values, which drive each and every one of us
every day. It is only through our fervent belief
in ourselves as Allianz Global Assistance that
will allow us to fully seize this opportunity and
embrace the possibilities that it offers to our
group, our businesses and our future.
How can we help?
Allianz Global Assistance / Annual Report 2010–3