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Building tomorrow’s navigation
technologies
Technological developments will mean
navigation products will evolve from
static ‘find-your-destination’ devices into
connected and dynamic ‘find-the-optimal
route-to-your-destination’ and ‘time-
dependent travel information’ products
and services. TomTom is in an excellent
position for a long-term leading position in
navigation products and services because
of the size of its installed base, its
technology base, distribution power and
brand recognition. TomTom will develop
into an integrated content, service and
technology business. Today’s buyers
will benefit from future improvements
and services.
NavCore navigation framework
The underlying technological layers for
navigation developed by TomTom use
advanced map compression tools and
intelligent routing algorithms. These allow
the processing of enormous amounts of
road map data that can be displayed in a
manageable and simple way. NavCore,
our scalable navigation software
architecture, provides a transparent user
interface, giving the driver best-in-class
mapping and routing information tools.
NavCore enables simultaneous, real-time
connectivity of large numbers of users,
rich functionality and quality hardware
integration. TomTom’s NavCore navigation
software is today’s most widely deployed
satellite navigation platform in the world.
Product design and engineering
Our products are always designed for
the needs of the end-user, rather than the
operator or car manufacturer. We work
with world-class industrial designers to
deliver aesthetically pleasing products.
Our User Experience Group specifies and
validates end-user acceptance and ease of
use of all of our products. Our mechanical
and electronics designers develop to strict
cost and quality standards to ensure that
our products are leader in their class.
The end product is a reliable, easy-to-use
device that customers can seamlessly
connect to their cars, mobile phones,
computers and peripherals.
TomTom is in the best possible position
for a long-term leading position for
navigation products and related
services because of the size of our
installed base, technology leadership,
distribution power and brand
recognition. TomTom will develop
into an integrated content, service
and technology business.
TomTom – a focused
technology company
The depth of our expertise in navigation
technology, gained over 15 years,
has given TomTom a competitive edge,
consistently positioning our products as
‘best in the market’. All core technologies
were and are developed in-house, from
the ground up. Ownership and control
over electronics, firmware, mapping
and navigation algorithms, user interface,
connectivity and real-time services allow
us to deliver a seamless and integrated
user experience. Our relentless
commitment to delivering the most
innovative and easiest to use navigation
solutions is essential to our market and
technology leadership position.
Technology review 18 TomTom Annual Report 2006
Technology
review