Sun Life 2010 Annual Report Download - page 19

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15Sun Life Financial Inc. Annual Report 2010
In 2010, we reinforced our long-standing support of health and wellness, cultural initiatives,
and education, including financial literacy. We also accelerated our move to cleaner, greener
practices in our businesses and expanded our leadership as a major investor in projects of
social and environmental value.
Improving the picture of health
Our support for health-related issues continued its proactive approach to prevention with
a focus on those issues that will overtax our health care systems in the future: inactivity,
poor nutrition and mental health problems. Through our partnerships with organizations,
universities, hospitals and community groups, we sought out, and in several cases developed,
programs that we hope will pay future dividends in healthier populations. We also worked
with employers to provide workplace wellness programs for their employees. In 2010, we
invested in exciting and forward-looking scientific research in theoretical physics to seek
out and develop the advanced technologies that will enrich our futures and help build
healthier societies.
Education beyond the classroom
We expanded our support for education to include learning over a wide range of ages. We
invested in important programs that provide the fundamentals of learning to disadvantaged
preschool children; provided college and university grants and scholarships; rewarded
scholastic achievement; and made it possible for financially challenged high school
students to stay in school and move on to post-secondary education. In Canada, we worked
with government and other stakeholders to bring about changes to improve the financial
knowledge, skills and confidence of individuals across various segments of the population.
PUBLIC
ACCOUNT-
ABILITY
Meeting
our social,
our social,
environmental
environmental
and financial
and financial
responsibilities
responsibilities
today, while
today, while
working
toward a
toward a
sustainable
sustainable
future.
Working toward a
SUSTAINABLE future