Oki 2009 Annual Report Download - page 4

Download and view the complete annual report

Please find page 4 of the 2009 Oki annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 52

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52

2Annual Report 2009
ATM
OKI aims to make the leap from leading Japan’s ATM industry to becoming a global leader.
The World Works with OKI
Automated Teller Machine
OKI was the first company in Japan to successfully commercialize the use of online ATMs in 1977. In 1982,
OKI developed the world’s first ATM featuring a banknote recycling method that uses deposited banknotes
directly as funds for withdrawals. From that point forward, OKI has consistently been the prime mover in
the evolution of ATM-related technologies in Japan, and has been bolstering usability (basic user
friendliness), accessibility (taking the elderly and handicapped into consideration) and security with
technologies such as biometrics verification.
Focusing on the need for rapid cash recycling ATMs, OKI has remained ahead of the competition,
pioneering the development of this technology. In reference to product development, OKI utilizes the
mechatronics technology it has developed over many years in the areas; such as automatic identification
functions for determining banknote authenticity, and deterioration as well as technology that accurately
recycles bank-notes. The use of deposited banknotes as funds for withdrawal—enabled through cash
recycling ATMs—makes it possible for financial institutions to more effectively manage cash. At present,
OKI is positioning itself to be Japan‘s leading vendor through its ATM products.
At the same time, China currently has the fastest market growth rates of any country overseas.
Accompanying the development of China’s economy is the significant increase of banknotes being
circulated. Given the heightened need for effective and improved cash management in China, the
popularity of ATMs is increasing rapidly, and they are progressively replacing cash dispensers (CD). Owing
to the development and introduction of space saving, large-capacity ATMs that match market needs in
China, OKI is gaining a top-level commercial share in the Chinese market.
In addition, we forecast that the demand to switch from CDs to ATMs will become more prevalent in both
Europe and North America, where the use of CDs is still widespread. When this occurs, demand for
efficient and space-saving cash recycling ATMs is expected to become quite large. OKI is one of the few
companies in the world, amongst other Japanese companies, that has such technology, and thus expects a
major business opportunity.
By tapping into new overseas markets and providing ATMs that match the needs of individual countries, OKI
will further respond to global needs through various initiatives that include the development of new ATM
models. OKI will step up its efforts to further promote global business development with the aim of making
the leap from boasting the leading shares of the Japanese market to becoming top performers globally.
Since developing the world’s first
cash recycling ATM, OKI has
captured a significant share in
the Japanese market as a leading producer
of these products. Hereafter, OKI will
promote global business development as
it moves forward with development of
ATMs that offer even higher performance
and respond to ever expanding market
needs.