KeyBank 2014 Annual Report Download - page 246

Our purpose:
Key helps our clients and communities thrive.
Our promise:
To clients
We will help you make better, more confident
financial decisions.
To employees
Together, we have a strong sense of community where
each one of us has the opportunity for personal growth,
to do work that matters, and work in a place where
results are rewarded.
Our strategy:
Key grows by building enduring relationships through
client-focused solutions and great service.
Our values:
Teamwork
We work together to achieve shared objectives.
Respect
We value the unique talents, skills, and experience
that diversity provides.
Accountability
We deliver on what we promise.
Integrity
We are open and honest in everything we do.
Leadership
We anticipate the need to act and inspire
others to follow.
Key Community Bank
Key Community Bank serves
individuals and small to
mid-sized businesses through
a footprint of approximately
1,000 branches, more than
1,200 ATMs, a telephone
banking center, and robust
online and mobile capabilities.
Key Corporate Bank
Key Corporate Bank is a
full-service corporate and
investment bank serving the
needs of mid- to large-sized
businesses and focusing
principally on middle market
clients in seven industry
verticals: consumer, energy,
healthcare, industrial,
public sector, real estate,
and technology.