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Environmental Topics
Green Policy 2020—The Fujitsu Group’s
Medium-term Environmental Vision
In July 2008, we drafted “Green Policy 2020,” a medium-term
environmental vision defining the environmental role and direc-
tion of the Fujitsu Group through the year 2020. The vision is
designed to complement efforts under way worldwide to set a
common target of reducing global greenhouse gas emissions to
half of current levels by the year 2050. The Group aims to use IT
to contribute to helping global CO2 emissions peak in 2020,
viewing this initial target as a critical milestone for meeting the
larger goal for 2050.
Reducing Customers’ Environmental Burden
Through Green IT
In December 2007, we unveiled a new initiative called “Green
Policy Innovation” to vigorously promote the idea of using “Green
IT*1” to reduce customers’ environmental burden. Our aim in this
project is to reduce CO2 emissions by 7 million tons or more*2
over the 4-year period from fiscal 2007 to fiscal 2010. By leverag-
ing our expertise and technologies, we will reduce the environ-
mental burden of IT infrastructure and reduce customers’
burden on the environment through IT utilization.
*1 “Green IT” is a general term that refers to eco-conscious IT devices with greater
energy efficiency, compact size and other eco-friendly features, as well as IT
solutions that, when adopted, can reduce environmental burden.
*2 “7 million tons or more”: Estimated CO2 emission reductions in Japan possible
through application of proprietary methods from Fujitsu based on projected
future sales levels of major platform products and specified Fujitsu products
developed as environmentally friendly solutions.
Utilization of Zero CO2 Emitting
Watergreen Power
Fujitsu Microelectronics Europe GmbH has signed an agreement
with Stadtwerke Langen to shift to “Watergreen Power”* from
2008. Electrical power will come from a hydroelectric plant
based in Norway. While usage fees for the power supplied will
be slightly higher than before, this arrangement will enable
Fujitsu Microelectronics Europe to cut its CO2 emissions by 467
tons per year.
* Term for power produced from 100% renewable energy that generates no
carbon dioxide.
THE FUJITSU GROUP’S MEDIUMTERM
ENVIRONMENTAL VISION
“GREEN POLICY INNOVATION” OVERVIEW
Reducing customers’ environmental burden
Green Policy Innovation
Fujitsu Green IT
Offering to Customers
Solutions
Software/services
(outsourcing, consulting, etc.)
IT Infrastructure
Platforms, networks, software, ubiquitous networking
products, electronic devices, semiconductors
Research, Development, Design, Manufacturing,
Procurement, Logistics and Recycling
Reducing
burden
through IT
applications
Reducing
burden of IT
infrastructure
Environmental
know-how
from in-house
expertise
Ceremony commemorating the switch to Watergreen Power
056
ANNUAL REPORT 2008FUJITSU LIMITED
ENVIRONMENTAL ACTIVITIES