Cemex 1999 Annual Report Download - page 23
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21
Market characteristics -
In most of the markets in which we have a presence, cement is sold
as a brand-name product in bags through exclusive and nonexclu-
sive distributors.
In many of these countries, cement is the most commonly used
building material, and brand positioning plays a major role in mar-
ket share.
CEMEX holds a leading position in Mexico, Spain,Venezuela,
Dominican Republic, Costa Rica, and Panama and a significant
presence in the southwestern United States, Colombia, the Philip-
pines, Egypt, and Indonesia.
These countries have major infrastructure needs and a relatively
low per-capita cement consumption, which translates into impor-
tant growth potential.
CEMEX is also the largest cement trader in the world, trading more
than 13 million metric tons per year in more than 60 countries.
pportunities
c a p i t a l i z i n g o n
PRODUCTION CEMENT CEMENT READY-MIX LAND MARINE
CAPACITY PLANTS PLANTS PLANTS DISTRIBUTION TERMINALS
MILLIONS OF METRIC TONS/YEAR OWNED JOINTLY OWNED CENTERS
27.2 15 3 216 72 5
1.2 1 3 48 8 5
5.0 4 – 47 15 5
4.8 5 – 15 6 –
2.0 2 6 6 8 5
10.4 8 – 75 7 15
4.0 1 – – – 2
5.8 3 – – 17 2
5.0 – 4 – – –
65.4 39 16 407 133 39