Carphone Warehouse 2006 Annual Report Download - page 3

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Insurance
DESCRIPTION AND KEY ASSETS
Provision of insurance products covering
loss, theft or damage to mobile handsets.
1.9m customers across the Group
STRATEGY
To maintain or grow the penetration of
Insurance sales relative to subscription
connections, through ongoing training
and the introduction of a wider range of
products; to reduce churn by improved
management of existing customers
3.8% 12.7%
OF GROUP REVENUE OF GROUP CONTRIBUTION
Ongoing
DESCRIPTION AND KEY ASSETS
ARPU-sharing agreements with networks
through which the Group receives a
percentage of customers’ monthly bills
in return for customer recruitment
STRATEGY
To maintain or improve existing
arrangements and seek ARPU-sharing
agreements with additional networks
1.9% 16.3%
OF GROUP REVENUE OF GROUP CONTRIBUTION
Mobile
Other Operations
DESCRIPTION AND KEY ASSETS
Billing and management of customers of
network operators in the UK and France, and
the operation of MVNOs in the UK and France
STRATEGY
To build our existing MVNO operations to
profitable critical mass and develop MVNO
operations across Europe
4.0% (0.4)%
OF GROUP REVENUE OF GROUP CONTRIBUTION
Fixed
Business
DESCRIPTION AND KEY ASSETS
Provision of voice, data and value-added
services to businesses in the UK and Spain
STRATEGY
To acquire new customers and broaden
the suite of services offered; to invest in
enhancing and modernising the network to
maximise efficiency and support new services
9.7% 8.3%
OF GROUP REVENUE OF GROUP CONTRIBUTION
Fixed
Residential
DESCRIPTION AND KEY ASSETS
Provision of voice and broadband services
to residential customers in the UK and
other European markets
STRATEGY
To become the number one alternative
to BT in UK residential telecoms
12.2% 8.8%
OF GROUP REVENUE OF GROUP CONTRIBUTION
up present in ten European
es from two core divisions:
Services.