Build-A-Bear Workshop 2012 Annual Report Download - page 29

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BUILD-A-BEAR WORKSHOP, INC. 2012 FORM 10-K
PART II
ITEM 5. MARKET FOR REGISTRANT’S COMMON
EQUITY, RELATED STOCKHOLDER MATTERS
AND ISSUER PURCHASES OF EQUITY
SECURITIES
Our common stock is listed on the New York Stock Exchange
(NYSE) under the symbol “BBW.” Our common stock
commenced trading on the NYSE on October 28, 2004.
The following table sets forth the high and low sale prices of
our common stock for the periods indicated.
Fiscal 2012 Fiscal 2011
High Low High Low
First Quarter $8.73 $5.01 $8.66 $6.00
Second Quarter $5.41 $4.03 $7.00 $5.53
Third Quarter $5.24 $3.82 $6.63 $4.60
Fourth Quarter $4.31 $3.10 $8.80 $4.37
As of March 8, 2013, the number of holders of record of
the Company’s common stock totaled approximately 2,541.
PERFORMANCE GRAPH
The following performance graph compares the 60-month
cumulative total stockholder return of our common stock, with
the cumulative total return on the Russell 2000®Index and an
SEC-defined peer group of companies identified as SIC Code
5600-5699 (the “Peer Group”). The Peer Group consists of
companies whose primary business is the operation of
apparel and accessory retail stores. Build-A-Bear Workshop
is not strictly a merchandise retailer and there is a strong
interactive, entertainment component to our business which
differentiates us from retailers in the Peer Group. However,
in the absence of any other readily identifiable peer group,
we believe the use of the Peer Group is appropriate.
The performance graph starts on December 29, 2007
and ends on December 28, 2012, the last trading day prior
to December 29, 2012, the end of our fiscal 2012. The
graph assumes that $100 was invested on December 29,
2007 in each of our common stock, the Russell 2000 Index
and the Peer Group, and that all dividends were reinvested.
These indices are included only for comparative purposes
as required by SEC rules and do not necessarily reflect
management’s opinion that such indices are an appropriate
measure of the relative performance of our common
stock. They are not intended to forecast the possible future
performance of our common stock.
COMPARISON OF 5 YEAR CUMULATIVE TOTAL RETURN*
Dec.
2007
Jan.
2009
Jan.
2010
Jan.
2011
Dec.
2011
Dec.
2012
Build-A-Bear Workshop, Inc.
100.00
100.00
100.00
* $100 invested on 12/29/07 in stock or index, including reinvestment of dividends.
32.09
66.56
61.78
33.68
83.58
108.38
52.62
106.02
139.40
58.26
101.60
157.62
26.93
115.80
186.23
Russell 2000
SIC Codes 5600-5699
$150
$175
$125
$100
$75
$50
$200
$25
$0
Dec.
2007
Jan.
2009
Jan.
2010
Jan.
2011
Dec.
2011
Dec.
2012
ISSUER PURCHASES OF EQUITY SECURITIES
Period
(a)
Total Number of
Shares
(or Units)
Purchased(1)
(b)
Average
Price Paid
Per Share
(or Unit)
(c)
Total Number of
Shares (or Units)
Purchased as Part of
Publicly Announced
Plans or Programs(2)
(d)
Maximum Number
(or Approximate
Dollar Value) of
Shares (or Units)
that May Yet Be
Purchased Under
the Plans or
Programs(2)
Sep. 30, 2012 — Oct. 27, 2012 215 $4.03 $8,711,999
Oct. 28, 2012 — Nov. 24, 2012 366,741 $3.67 366,700 $7,364,562
Nov. 25, 2012 — Dec. 29, 2012 $ $7,364,562
Total 366,956 $3.67 366,700
(1) Includes shares of our common stock delivered to us in satisfaction of the tax withholding obligation of holders of restricted shares which vested during the
quarter. Our equity incentive plans provide that the value of shares delivered to us to pay the withholding tax obligations is calculated at the closing trading price
of our common stock on the date the relevant transaction occurs.
(2) On February 28, 2013, we announced the further extension of our $50 million share repurchase program of our outstanding common stock until March 31,
2014. The program was authorized by our board of directors. Purchases may be made in the open market or in privately negotiated transactions, with the level
and timing of activity depending on market conditions, applicable regulatory requirements, and other factors. Purchase activity may be increased, decreased or
discontinued at any time without notice. Shares purchased under the program are subsequently retired. As of March 8, 2013, we had approximately $7.4 million
of availability under the program.
21