Barclays 2011 Annual Report Download - page 23

How we measure our strategy’s success
We use KPIs to help report on the progress of our business against
our strategic objectives. This allows us to measure, monitor and
manage performance improvement.
Our KPIs represent a set of measures focusing on aspects of
performance that are the most critical for the current and future
success of Barclays.
Rock solid capital funding and liquidity
have been maintained to better deal with
regulatory and economic conditions
Measures 2011 2010 2009
Core Tier 1 ratio 11.0% 10.8% 10.0% Page 160
Adjusted gross leverage 20x 20x 20x Page 160
RoE down due to increased equity
base and challenging market conditions.
We continue to target an RoE goal of 13%
Measures 2011 2010 2009
Return on average shareholders’ equity (RoE) 5.8% 7.2% 6.7% Page 160
Return on average tangible equity (RoTE) 6.9% 8.7% 9.0% Page 160
Return on average risk weighted assets (RoRWA) 1.0% 1.1% 0.9% Page 161
Profit before tax £5,879m £6,065m £4,585m Page 161
Cost: income ratio 64% 64% 57% Page 161
Loan loss rate 77bps 118bps 156bps Page 161
Dividend per share 6.0p 5.5p 2.5p Page 161
Total income remained resilient in 2011,
as improving income from our UK operations
helped mitigate income pressures from the
challenging economic environment
The geographical regions have been revised since January
2011, Ireland is now included within the Europe region
and Middle East is now reported with Africa. Comparatives
have been updated to reflect these changes.
Measures 2011 2010 2009
Total income £32,292m £31,440m £29,123m Page 162
Income by geography: UK 49% 40% 45% Page 162
Europe 13% 15 % 15 % Page 162
Americas 19% 25% 22% Page 162
Africa and Middle East 15% 16% 15% Page 162
Asia 4% 4% 3% Page 162
Our commitment to lending remains strong
with gross new lending to UK households and
businesses of £45.0bn and Project Merlin
commitment exceeded by 13%.
EOS figure excludes Absa and Barclays Capital for 2011
as surveys conducted in 2010 in Absa and Barclays
Capital were designed to span a two-year cycle. Taking
their 2010 survey findings into account, the group-wide
rate for 2011 is 82%.
Measures 2011 2010 2009
Gross new lending to UK households and
businesses
£45.0bn £43.5bn £35.0bn Page 163
Global investment in our communities £63.5m £55.3m £54.9m Page 163
Colleagues involved in volunteering,
regular giving and fundraising initiatives
73,000 62,000 58,000 Page 163
Group Employee Opinion Survey (EOS) –
Proud to be Barclays
81% 83% 81% Page 163
Percentage of senior managers who are female 22% 24% 24% Page 163
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Barclays PLC Annual Report 2011 www.barclays.com/annualreport 21